So you've built up a pretty big following on Instagram and TikTok - what's next? Today we're sitting down with Kate Cosentino to talk about her approach to content strategy and what to do once you've built up an audience on social media.

Interested in your own artist content strategy audit? Take our Brand Archetype Quiz (5 min) then schedule a time here: https://know-name.involve.me/artist-brand-archetype-quiz

Follow Kate Cosentino: Instagram - https://www.instagram.com/katemcosentino Spotify - https://open.spotify.com/artist/3J9oPSOtWiwtitCxyKWD1v?si=hlhkcRIzTESLHmI5oaWsmg&nd=1&dlsi=1404aea101214007 TikTok - https://www.tiktok.com/@katemcosentino

Timestamps: 0:00 - How You've Been Doing on Social Media 6:58 – Goals For The Future 10:00 – Content Strategy Discussion 21:50 – Core Principles of Content 37:30 – 1,000 Loyal Fans and Brand Positioning 52:43 – Content Format Examples

Check out our Instagram! Check out our TikTok!