What sounds better?

I am looking for anyone who wants to get healthy or start a business!

OR

I am looking for men in their 30s/40s who want to get back in FIGHTING shape! Who are driven and have it in them, but life has gotten in the way.

AND

I am looking for corporate professionals who are feeling burned out in a profession they aren't passionate about that are open to an entrepreneurial opportunity that can enable them to take control of their time back.

The first example speaks to everyone, so it speaks to no one. The second and third speak to a specific person, and thus that right person will HEAR your message.

This is super important, especially as it relates to social media and building your brand for what you are known for and who you can help.

Call to action:
1) Write down who your ideal client is in detail
2) Write down who your ideal teammate is in detail
3) Open your eyes to all the opportunities to connect with those people

Timestamps:
[2:27] What you put into the world comes back to you.
[3:06] Know who you are serving, and how you can help them.
[5:08] From niches comes riches - find what you do best.
[8:19] What does your ideal team look like?
[9:57] What does your ideal client look like?

Links & Resources

It's the season of gratitude! - Get Your 90 Day Habits Gratitude Journal Today!

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https://www.sandyandwade.com/

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