Today, host Andrea Abbas speaks with Katie Arens to learn more about personal branding, why it matters and how to cultivate your own personal brand. Katie is the WiES mentorship chair and the Vice President of Customer Access of Life EMS Ambulance in Grand Rapids.

Today, host Andrea Abbas speaks with Katie Arens to learn more about personal branding, why it matters and how to cultivate your own personal brand. Katie is the WiES mentorship chair and the Vice President of Customer Access of Life EMS Ambulance in Grand Rapids.

Today, host Andrea Abbas speaks with Katie Arens to learn more about personal branding, why it matters and how to cultivate your own personal brand. Katie is the WiES mentorship chair and the Vice President of Customer Access of Life EMS Ambulance in Grand Rapids.&nbsp;

Identifying Your Personal Brand - Friend or Foe?

The WiES Wednesday Podcast is dedicated to helping Women in Emergency Services support and advance women's careers in the emergency medical services industry, from field providers to national leadership, through empowerment, networking, mentorship, and education. WiES Wednesday is a production of the MAAS Monthly Podcast which provides thorough discussion and in-depth information about the news, stories and trends related to emergency medical services in Michigan.

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The WiES Wednesday Podcast is dedicated to helping Women in Emergency Services support and advance women's careers in the emergency medical services industry, from field providers to national leadership, through empowerment, networking, mentorship, and education. WiES Wednesday is a production of the MAAS Monthly Podcast which provides thorough discussion and in-depth information about the news, stories and trends related to emergency medical services in Michigan.

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Identifying Your Personal Brand - Friend or Foe?

Identifying Your Personal Brand - Friend or Foe?