FUNK !T | Mindful Media & Communication

Identity Inflation: Why Being Yourself Feels Like a Full-Time Job


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In a world where every “you” is content, are you actually expressing your identity—or just performing it?


This episode of FUNK !T explores:


  • Why our identities are more layered, unstable, and marketable than ever

  • How social media rewards fragmented, hyper-visible versions of the self

  • Why we crave authenticity while constantly curating

  • How theories like Goffman’s Presentation of Self, Symbolic Interactionism, and even Baudrillard’s simulations explain the chaos



We’re not just living our lives.

We’re optimizing our personalities.

And somewhere between “relatable” and “rebranded,” the real self gets blurry.


Tune in. Let’s peel off the filters.

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FUNK !T | Mindful Media & CommunicationBy Sascha Funk