Welcome to the second season of I’ll Make This Brief! I’m joined by Nikki Butler, founder of Nikki Butler Media, to talk about taking the leap, overcoming impostor syndrome, and learning to evolve. We discuss what it looks like to reconnect with your passion and the ‘why’ behind your business.

 

We’re both big believers in taking imperfect action in order to get more clarity around our big ideas, and we talk about how that mindset has helped us grow as multi-passionate entrepreneurs. At the end of the episode, I dig into today’s legal brief, which is all about the value of owning your own brand and trademarking early on in your business journey. 

 

IN THIS EPISODE, WE TALK ABOUT:

• How to launch a podcast and maintain momentum 
• The importance of getting into the flow of your business 
• Finding ways to pivot instead of completely quit 
• Recognizing when you’re limiting yourself and making excuses as a safeguard for failure 
• My recommendation for anyone who has an idea for a company name and hasn’t trademarked it yet 

 

RESOURCES

 

• 101 Essays That Will Change The Way You Think by Brianna Wiest  
• We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power by Rachel Rodgers 
• From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue by Aaron Ross and Jason Lemkin
• The Daily 
• Plain English
• Heights House Hotel in Raleigh, NC    

 

CONNECT WITH NIKKI 

Follow Nikki: @thenikkibutler 

Follow Nikki Butler Media: @nikkibutlermedia 

Work with Nikki: nikkibutlermedia.com 

 

CONNECT WITH LAUREN

Follow Lauren: @thelaurenboyd

Join the waitlist for HR app, Quinn

Follow Guide My Business: @guidemybusiness