<p>We got it wrong and an engagement went badly. In this episode we unpick that and discuss why hiring a specialist then telling them what to do is dumb. We also unpick a "12 Steps" type SEO help list we were sent and turn it into plain English.</p>

We got it wrong and an engagement went badly. In this episode we unpick that and discuss why hiring a specialist then telling them what to do is dumb. We also unpick a "12 Steps" type SEO help list we were sent and turn it into plain English.

If You Know Best, Don't Hire A Specialist, Plus Some SEO Fundamentals Unpicked

Digital marketing chat from people at the coalface delivering successful solutions to tech and engineering businesses in the UK, Europe, USA & Australia. It often descends into jibbership, but enjoyable jibberish.

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Marketing

Digital marketing chat from people at the coalface delivering successful solutions to tech and engineering businesses in the UK, Europe, USA &amp; Australia. It often descends into jibbership, but enjoyable jibberish.

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If You Know Best, Don't Hire A Specialist, Plus Some SEO Fundamentals Unpicked

If You Know Best, Don't Hire A Specialist, Plus Some SEO Fundamentals Unpicked