Ivan Pavlov's famous quote, "If you want new ideas, read old books" is truer today than ever before--we have a treasure trove of advice available to us in the pages of the past. Such is the case with Og Mandino's The Greatest Salesman in the World where we are exhorted to "persist until we succeed" and "avoid with fury the killers of time." These principles are central to the entrepreneurial mindset.

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