Alon Landa is the CEO and co-founder of MedcoVet, where he leads the development of cutting-edge veterinary technologies that help pets heal at home. He played a key role in creating Luma, an at-home red and infrared light therapy device (PBM) designed to relieve pain, reduce inflammation, and accelerate healing in pets.

With hands-on experience working alongside veterinarians, pet owners, and clinical researchers, Alon is driven by a deep belief in accessible, evidence-based care. Before founding MedcoVet, he spent over two decades leading innovative tech companies across industries, including medical devices, satellite systems, internet media, and pet health.

He also created PupReady, a digital platform for new dog owners. Alon holds a B.S. in Electrical Engineering from the University of Pennsylvania and an MBA from NYU Stern. He regularly writes on medcovet.com about PBM therapy and pet recovery, combining expert knowledge with lived experience. Alon lives in Boston, MA.

Topics covered in this episode: 

• Alon Landa's journey to animal health
• Understanding Red Light therapy
• Differences between Red Light, Infrared, and Laser therapy
• Choosing the right device for animal care
• Medco Vet's innovative app and rental program
• How to get started with Medco Vet

Links and Resources: 

• Find out more information about the Luma Device
• Click HERE to get a round-up of the best devices on the market
• Click HERE for a deeper dive into red light therapy
• Find MedcoVet on Facebook
• Fine MedcoVet on Instagram

Making Strides for Animal Chiropractic Links and Resources:

• Visit the Making Strides for Animal Chiropractic website
• Visit our Facebook Page
• Visit our Instagram Page 

Thank you to our sponsors!

• Academy for the Advancement of Animal Chiropractic
• Equigate

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