127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier

It’s hard to convey the huge variety of topics we covered in this action-packed episode with just a 60-character title!

Myriam Jessier is an SEO Trainer, SEO Consultant, and co-owner of PRAGM, a technical marketing agency. She speaks three languages and has been doing SEO for over 15 years.

I had a blast talking with her, and I learned a lot listening back to this conversation – this was my longest episode ever clocking in at almost 2 hours! But it will fly… 

Topics In This Episode Include:

* Breaking through the “curse of knowledge” in SEO

* Understanding the psychology and emotions of searchers

* The weaknesses of keyword intent analysis at scale

* Why PageSpeed Insights may not realize you’ve already compressed your images

* Working with developers 

* Understanding “Graceful degradation” 

* Applying Librarian Skills to SEO

* A GeoIP Redirects Rant

* Algorithmic Biases, Gendered Language, and Keyword Research

* The parallels between furniture design and SEO

* Tips for working in SEO with ADHD

* And lots more!

Listen Now!

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Related Episodes You Might Like Show

* The Worst Technical SEO Mistakes To Avoid w/Olga Zarr

* Seizing The Image Search Opportunity w/Jess Peck

Agenda and Timestamps

* Coming Soon!

Tools Mentioned

* Coming Soon!

Articles, Resources, and Links Mentioned

* Coming Soon!

Find Myriam Online

* Myriam on LinkedIn

* Myriam on Twitter

* PRAGM Search Agency

* SEO Cash Flow w/Myriam and Olga Zarr

NEW! Show Transcription

Coming shortly…

I am trying transcriptions out with a tool called Rev.com – while I don’t have time to meticulously edit the transcript, I think it’s pretty good and accurate – let me know what you think!