That's what my friend Dan got when he targeted some high level executives with an interesting marketing campaign.

By sending them real physical objects. He sent 10 out, got 8 meetings and won 5 ongoing clients for his Conversion Rate Optimisation business.

What was in those boxes. Listen to find out as we consider why digital campaigns don't cut it for clients above a certain level.

If you want to read it or see the pictures, https://ianwhitworth.net/imagine-getting-thank-you-notes-for-your-marketing-mailout/