Impact: How to Grow Your Thought Leadership Brand and Business

Then they create a customer journey that leads them toward doing business with you. To create a compelling customer journey, you must have a deep understanding of your intended customer’s inner world and the process they go through before they buy. In this episode, I’ll share with you a framework that outlines the five phases […]

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I’m afraid we’re going to have to postpone indefinitely. This was the first of many calls that my friend and client, Alexandra, would get in a 48-hour period resulting in a 40% loss of immediate income. This was the day it became clear coronavirus was taking hold of New York City. As a freelance teacher, mentor, coach, and choreographer, she could no longer do her in-person gigs.

The post Creating New Income Streams Quickly (A Case Study) appeared first on Jason Van Orden.

There are four essential elements for creating an online course in order to ensure it will be profitable and deliver results. Together, these four elements make up a framework I call The Online Course Design Canvas. In this episode, I outline this framework and give you examples for each element to help you outline your […]

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In this episode: 1) how to clearly communicate your unique brand to the marketplace 2) how to market and sell successfully when your values don’t align with the popular messaging in your industry. Have you ever found yourself trying to communicate the essence of your business, in a clear and concise way? Maybe on your […]

The post 4 Plug-N-Play Marketing Templates to Powerfully Communicate Your Genius appeared first on Jason Van Orden.

In this episode, you’ll learn how to 1) Create an irresistible personal brand that commands the attention of your ideal audience and customers 2) Uncover and clarify the most unique and compelling parts of your message. There’s never been a better time to attract an audience and share your ideas with the world. But the […]

The post 5 Steps to Create an Irresistible Brand and Message appeared first on Jason Van Orden.

In this episode, I talk about why I created this show and how you will benefit from it. I also talk a bit about my story and how it led me to work with thought leaders as a business and marketing strategist.

The post About the Impact Podcast and My Story appeared first on Jason Van Orden.