Impact Marketer

Impact Marketer

By Klout ConsultingBusinessMarketing
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Impact Marketer episodes

  • #041 From Wholesale to D2C with Style Reform
    Style reform is a small but mighty, woman owned, athliesure brand. They've been around for a few years, and we brought them on board in Klout about 90 days ago.
    The interesting business case with Style Reform is that they are a wholesaler pivoting to D2C and that's where our paid ads strategy is focused.
    In this episode, Rony, Kevin and I talk about:
    - How we got started with Style Reform and some unique aspects of their onboarding
    - How a post by JLo happen and its effects on the business
    - The Difference between Sales and Marketing
    - Bidding strategies: Lowest costs vs Cost Cap campaigns
    - Moving from Wholesale to D2C
    - Lessons Learned for Klout
    22 min
  • #039 Scaling Artizara.com With New Customers
    Today’s episode focuses on a company called Artizara. Artizara is a pioneer in the online modest fashion space. They’ve been around since 2002 and they’ve been a client at Klout for more than a year. In this episode, we discuss how we have been able to drive continued success and scale with new customers for Artizara with our signature Ultimate Paid Ads advantage program.
    24 min
  • #038 Anthony Blatner On Dominating LinkedIn Ads To Never Worry About B2B Leads Again
    In today’s full-length episode of Impact Marketer, we’re interviewing Anthony Blatner. Anthony is an ex-IBMer, tech founder, and digital entrepreneur. He’s managed over $5 million in ad spend and has been able to generate over 165,000 sales opportunities for his clients.
    He’s also completed 4 marathons and an ultra marathon in the last year. He’s been committed to being the best there is at LinkedIn Ads becoming the go-to authority in the space.
    On this episode, you’ll learn:
    The One Area Of Your Funnel LinkedIn Ads Are PERFECT For
    LinkedIn VS Facebook Ads: Don’t Make This Rookie Mistake
    The Laser Accurate Targeting Strategies To Reach Your Audience On LinkedIn
    Connect with Anthony Blatner:
    Blog: ModernMedia.io
    https://www.linkedin.com/in/anthonyblatner
    30 min
  • #037 How To Go From A 9to5 At IBM To Running A LinkedIn Ads Agency
    In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Anthony Blatner. Anthony is an ex-IBMer, tech founder, and digital entrepreneur. He’s managed over $5 million in ad spend and has been able to generate over 165,000 sales opportunities for his clients.
    He’s also completed 4 marathons and an ultra marathon in the last year. He’s been committed to being the best there is at LinkedIn Ads becoming the go-to authority in the space.
    On this episode, you’ll learn:
    How To Use Freelancing To Find True Fulfillment In Your Work
    How To Avoid Analysis Paralysis To Create Long Term Momentum
    Connect with Anthony Blatner:
    Blog: ModernMedia.io
    https://www.linkedin.com/in/anthonyblatner
    13 min
  • #036 Rony Hay On Automating Your Sales Pipeline To Sell More B2B Services Than You Can Handle
    In today’s full-length episode of Impact Marketer, I’ll be sharing my experience of growing my agency Klout Consulting through automated social selling on platforms like LinkedIn. In the last month I’ve closed over 5 figures worth of deals through this.
    This has been repeatedly used to scale countless B2B businesses to 5+ figures per month. Without sales you have no business. This is one of the most important aspects to keeping your business alive - by creating predictable income. This is a deep and tactical episode; grab a pen and pad cause you’ll need it.
    On this episode, you’ll learn:
    What Social Selling Is And The Do’s And Don’ts That’ll Make Or Break You
    My Three Part Sales Flow That Makes You Look Like An Expert Even If You Don’t Post A Ton Of Content
    The Exact Software I Use To Automate This Process From Start To Finish
    Connect with me:
    IG @HayRony - Text, DM, or email me through here.
    KloutConsulting.com
    27 min
  • #035 Overcoming Insecurity After Dropping Out Of College To Launch A Failing Ecommerce Business
    In today’s Talk Of The Day episode of Impact Marketer, I’ll be sharing my personal story of how I overcame massively failing my first real business. I feel deep into a dark place where I doubted every move I made professionally and needed constant reassurance.
    I dropped out of college, lost a 5 year relationship, and failed two businesses at the same time. Oh I was also $10k in debt from one of the failed launches as well. I knew I could get out of it. But I didn’t believe or perceive that I could.
    My current life is changing pretty rapidly for the better and I wanted to keep you in the loop because you’ve been with me through it all.
    Next week I’ll be going over the strategies I used to get my agency over $10k per month in recurring revenue. Stay tuned and thanks for listening.
    Connect with me:
    IG @HayRony - Text, DM, or email me through here.
    27 min
  • #034 Charlie Chang On Viral Growth Hacking TikTok in 2020
    In today’s full-length episode of Impact Marketer, we’re interviewing Charlie Chang. Charlie is a serial entrepreneur, personal finance Youtuber, and social media influencer. He’s recently launched Core Capital Realty, a residential real estate brokerage serving LA and Orange County.
    He’s a true hustler that does photography, modeling, and runs an Amazon FBA business. His Youtube is where he posts his side hustle content and has been able to EXPLODE on social media using TikTok. He’s been able to overcome camera shyness and provide value and guidance when most are questioning their job security.
    On this episode, you’ll learn:
    The Story Behind A 3.5 Million View TikTok Video
    The Key To Cracking The TikTok Algorithm
    How To Growth-Hack Multiple Platforms At Once
    Connect with Charlie Chang:
    IG: @Charlie__Chang (That’s 2 underscores)
    Youtube: Charlie Chang - https://www.youtube.com/channel/UCTQuKo8v0PaPCvk5aRxc_Yg
    27 min
  • #033 How An Introvert Used Personal Branding To Redefine Their Identity
    In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Charlie Chang. Charlie is a serial entrepreneur, personal finance Youtuber, and social media influencer. He’s recently launched Core Capital Realty, a residential real estate brokerage serving LA and Orange County.
    He’s a true hustler that does photography, modeling, and runs an Amazon FBA business. His Youtube is where he posts his side hustle content and has been able to EXPLODE on social media using TikTok. He’s been able to overcome camera shyness and provide value and guidance when most are questioning their job security.
    On this episode, you’ll learn:
    How To Use Your Personal Brand To Shape Your Identity
    Simple Ways To Avoid Analysis Paralysis
    Ways To Stack Habits To Stack Confidence
    Connect with Charlie Chang:
    IG: @Charlie__Chang (Yes, that’s 2 underscores)
    Youtube: Charlie Chang - https://www.youtube.com/channel/UCTQuKo8v0PaPCvk5aRxc_Yg
    22 min

About Impact Marketer

From the publisher's feed

A no fluff, no BS, and completely actionable approach to digital marketing. There’s something inspiring about the perspective of others absolutely crushing it. You’re probably thinking that these individuals are so far from ordinary. Impact Marketer’s mission is to debunk that and push conversations with high-level marketers into everyday normalcy. Every week, join Rony Hay as he interviews high caliber digital marketing entrepreneurs to find out the mindset and skills they had to acquire to get where they are.