In this episode of the Customer Commerce Podcast, Tad Reeves, a principal architect at Arbory Digital, discusses the complexities of content management systems and customer commerce. 

He emphasizes the importance of understanding the unique needs of large brands and the challenges they face in managing their online presence. 

The conversation also touches on the significance of redundancy in website management, especially for larger companies, and offers valuable advice for small to medium businesses on how to approach their online strategies. 

Additionally, Tad shares insights on the mental benefits of physical activity, particularly in relation to problem-solving in tech.

Takeaways:

• Content management systems vary greatly in complexity based on business needs.
• Customer Commerce is more than just the transaction; it's about the entire customer experience.
• Redundancy in website management is crucial for larger companies to avoid downtime.
• Small businesses can often afford simpler solutions that scale as they grow.
• Physical activity can significantly enhance mental clarity and problem-solving abilities.
• It's important for businesses to understand their unique requirements before investing in technology.
• Over-engineering solutions can lead to unnecessary costs for small businesses.
• A good website is essential for customer engagement and retention.
• If a consultant can explain concepts simply, they likely have a good grasp of the subject.

Want to know more about Tad and his services?

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Arbory Digital

YouTube

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