Summary

In this episode of AD360, hosts Greg Vandermade and Scott Rosenberg discuss the importance of branding in high school athletics with guest Leo Lopoz from De La Salle High School. They explore the evolution of De La Salle's brand, the significance of visual identity, and the need for consistency across various platforms. The conversation also covers community engagement, measuring branding success, and the future of athletic branding in an ever-changing landscape.