In this episode, we reflect on our own business journey, sharing the highs and lows of our experience with the business audit. We discuss the importance of trimming the fat and focusing on what truly matters to drive results. If you're gearing up for big goals in 2024, this episode is a must-listen.

We break down the audit into three key areas: traffic and marketing, offers and programs, and sales and systems. For each area, we provide essential questions to help you evaluate your current strategies and make informed decisions for the future.

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