At our very core we are makers of meaning. Conscious or not, we apply meaning to all the events of our life, as well as, to words. Each word carries its own energetic vibration, given to it by you, the creator of your own life. Why does this matter? Because words are the core of our identity, they are what we use to describe ourselves and our aspirations. This can cause internal conflict, as you avoid stepping into a role which goes against how you identify yourself.  Once you're aware of these trigger words and the self imposed meaning, you now possess the power to influence and change your life.