Leaders in Customer Loyalty, Powered by Loyalty360

In Challenging Times, Air Canada’s Giveback Program Shines a Light


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Air Canada is Canada’s largest domestic and international airline. Canada’s flag carrier is among the 20 largest airlines in the world and in 2019 served over 51 million customers.

Air Canada recently won a Platinum award in the Innovation in Corporate Social Responsibility category at the annual Loyalty360 awards, as well as a Bronze in the Business Transformation category.

Loyalty360’s Mark Johnson recently spoke with Jackie Harkness, Senior Director of Loyalty Planning and Sponsorships, and Valerie Durand, Director of Communications Optimization, about Air Canada's loyalty and rewards program.

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