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I engaged a fantastic designer and copywriter for my rebranding process and even with these fabulous people in my corner, the process was still somewhat daunting. Had I known there was such a thing as a Brand Mentor to help me navigate the rebranding process, I wouldn’t have hesitated to engage their assistance at the time.

My conversation today is with Becky Hughes, a Brand Mentor who works with her clients to help navigate the sometimes complicated and demanding process of branding. As a designer herself, Becky takes an objective approach to help her clients understand the nuances involved in the branding process and close the gap between designers and business owners.

In this episode, Becky talks about the importance of brand guardianship and why it’s so important to take care of your brand. She shares some key ways to help do this including taking ownership of your assets, being consistent, and ensuring everything from your communications to your web forms are of the highest quality.

I really enjoyed this conversation with Becky and I know it’s going to add so much value to you and your business. 

LINKS:

Where to find Becky:

• Website:https://bechughes.com/
• Instagram:@bechughesbranding
• Facebook:@bechughesbranding

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