In-Ear Insights from Trust Insights

In-Ear Insights: Change Management and Generative Artificial intelligence


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In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss change management, generative artificial intelligence, and how to help your team embrace AI and what to do with team members who are resistant to AI adoption. Learn why the human element remains critical for successful AI implementation and how to best communicate the value of AI to your team. Discover why throwing AI at a problem isn’t the answer and how Katie uses AI to support, rather than replace, her work.

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    Machine-Generated Transcript

    What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for listening to the episode.

    Christopher Penn – 00:00

    In this week’s In Ear Insights, Katie, I have a question for you as a leader, as a CEO, as a change management expert because you are. How do you convince anti-AI people to not be? By this, I mean, we’ve had a lot of companies, a lot of people, ask us to say, “Hey, we really want to do a digital transformation with generative AI,” and some of the use cases are really good use cases. But then you start talking to people who are like staff and things and you get some very—some varied but very firm resistance to it. People saying, “It’s going to take my job, it’s going to create mass unemployment, it undermines my self-worth as a creative person. It can’t produce good results, it’s not creative, it’s built on stolen intellectual properties.”

    Christopher Penn – 00:50

    All these different things that people have as reasons for objections to AI. There is the tried and true and somewhat ineffective: You’ll either do it the way the CEO says, or you’ll get out. But I suspect that’s more my management style than yours. So I’d like to hear from someone who actually manages people: How do we help people overcome the anti-AI perspective? Can we, should we? And if so, how?

    Katie Robbert – 01:24

    So, there’s definitely a lot to unpack there. So first, I sort of want to start with why can’t I just tell people, “This is what we’re going to do?” So, you absolutely can. You can say, “This is what we’re going to do.” So Chris, you have kids, teenagers now, young adults now. When you say, “You’re going to do this now,” how well does it go over?

    Christopher Penn – 01:51

    It depends on the thing. But one of the things I’ve tried to do since they were little is to tell them why. It’s not just because I’m just saying something arbitrarily. It’s because, “Here’s why. Hey, c

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