In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to better manage people and marketing through frameworks, predictive analytics, and anticipation. We talk about how anticipating questions, needs, and potential issues can help smooth communications between managers and employees. Chris shares how predictive analytics and AI assistants can help managers plan for situations and employee interactions. Katie suggests using frameworks to set context and clarify purpose when starting potentially tough conversations. We explore emotional barriers to anticipation and how to create psychological safety. Tune in to learn communication tips for improving management and marketing outcomes through anticipating needs.

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In this week’s In-Ear Insights, one of the most popular sayings when flying a plane is a three word catchphrase.

aviate, navigate, communicate, fly the plane, keep falling out the sky, navigate, make sure you go and we’re supposed to go and then communicate.

However, there are all these types of frameworks for other kinds of work management, SEO, content, marketing, etc.

So, Katie, when you think about the kinds of frameworks that are helpful to you, and particularly for managing people and for marketing, what is what are some that come to mind for you that would help you as a stakeholder, manage someone better?

You know, it’s funny, I, I don’t have one.

And that’s, that’s part of the problem.

So there’s, you know, there’s frameworks around, you know, communication in terms of is it helpful? Is it necessary? I don’t remember exactly what that one is.

But, uh, there’s a framework.

And, you know, it’s interesting, because it’s actually taught like, all the way down to like preschool and kindergarten, in terms of communication.

And it’s the idea is, if you have something to say, you know, is it relevant? Is it helpful? Is it necessary? Like, is it timely, and I forget what the acronym is.

But that’s a framework that has always stuck with me as an adult, that even down to, you know, kids were five years old need to learn or need to understand how to participate helpfully in a conv