In this episode of In House Retreat, Michael Glatts talks with Jeffro, founder of Fro Bro, about website management, digital marketing, branding, customer empathy, and what makes a website actually work for a business.

Jeffro shares how his business started with building websites on the side before becoming a full company. Over time, he realized that most business owners do not really want a website just to have one. They want more customers, more trust, and a clearer way for people to understand why they should choose them.

A major focus of the conversation is the difference between a website that simply exists and a website that functions as a sales tool. Jeffro explains that a bland website often talks too much about the company and not enough about the customer. The strongest websites speak directly to the customer’s needs, problems, goals, and reasons to care.

Michael and Jeffro also talk about branding and what makes a business stand out. Jeffro explains that many owners struggle to name what makes them different because it feels like bragging, or because what comes naturally to them feels obvious. His process helps uncover

those details and turn them into clear messaging.

The conversation also explores AI, website security, WordPress, service businesses, and why a website should not be treated like a one time project. Jeffro reminds listeners that a website is a living business asset that should be reviewed, updated, and improved over time.

In this episode:

● Why a website should be more than a business card

● How to turn a website into a sales tool

● Why customer empathy makes copy stronger

● How to identify what makes a business different

● Why generic websites fail to convert

● How AI can help when given the right context

● Why website security matters even for small businesses

● Why websites should keep evolving over time

This episode is a reminder that a website is not just about design. Michael and Jeffro explore how strong websites are built through strategy, empathy, clear messaging, and a deep understanding of the customer a business is trying to reach.

In this episode of In-House Retreat, Michael Glatts talks with leadership coach, speaker, author, and entrepreneur Dylan Bost about success, collapse, sobriety, family, alignment, and rebuilding life from the inside out.

Dylan shares that from the outside, his life looked successful. He had built a creative agency, worked with great customers, had a beautiful family, and seemed to have everything going for him. But internally, he found himself asking why he was doing it and feeling disconnected from

the life he had built.

A major part of the conversation is the slow unraveling that followed. Dylan explains that the business collapse, financial pressure, drinking, and fear of the unknown left him feeling trapped.

Looking back, he realized that the hardest part was not the outcome itself, but making the decision to finally step through the door and face what he had been avoiding.

Michael and Dylan also talk about what it means to want more without chasing more stuff. Dylan shares how he eventually wanted a deeper connection with himself and his family, not just more success, money, or things. That shift helped him rebuild his life, start Sunny HQ with more

intention, and create a lifestyle that gave him more presence at home.

The conversation also explores Dylan’s book, The Seven Mirrors. Dylan explains how writing helped him turn personal experiences into lessons, recognize patterns in himself, and understand how other people and situations can act as mirrors for our own growth.

In this episode:

● Why success can still feel empty

● What happens when a business slowly unravels

● How avoidance makes hard decisions feel bigger than they are

● Why sobriety and stillness helped Dylan see himself clearly

● How to want more without chasing more stuff

● Why Dylan built Sunny HQ around the life he wanted

● What The Seven Mirrors means

● How awareness helps people break old patterns

This episode is a reminder that external success does not always mean internal alignment.

Michael and Dylan explore how collapse can become a turning point when someone is willing to face the truth, ask harder questions, and rebuild a life that actually fits.

In this episode of In-House Retreat, Michael Glatts talks with Cesar Marin, founder of Cultivating Wisdom, about leaving a long corporate career, finding presence, fatherhood, psychedelics, and what it means to stop living on autopilot.

Cesar shares how he spent 25 years at CNN before an unexpected layoff pushed him to a major crossroads. Instead of simply trying to return to the same corporate path, he began asking deeper questions about who he was, what mattered, and how he wanted to live.

A major part of the conversation is Cesar’s experience with plant medicine and psychedelics.

He explains that he does not frame the conversation as a recommendation, but as part of his own story and an educational discussion about how these substances changed his relationship with cannabis, presence, and purpose.

Michael and Cesar also talk about fatherhood. Cesar shares that becoming more present helped him realize that loving his children was not enough. He needed to truly see them, understand their worth, and recognize how his actions affected them.

The conversation expands into men’s emotional lives. Cesar talks about the need for men to have someone they can be honest with, not just about victories, but about heartbreak, failure, stress, and fear. He believes fathers need spaces where they can be vulnerable, supported, and more present for their families.

In this episode:

● What happens when a long career suddenly ends

● Why presence matters more than achievement

● How Cesar’s relationship with cannabis changed

● Why intention matters in conversations about psychedelics

● How fatherhood changed Cesar’s perspective

● Why men need honest support systems

● What it means to be present instead of distracted

● Why today is the only day you can actually live

This episode is a reminder that success can still leave people asking, “Is this it?” Michael and Cesar explore what can happen when that question becomes an invitation to be more honest, more present, and more connected to the people who matter most.

In this episode of In-House Retreat, Michael Glatts talks with Joel Worthington about what leadership really looks like inside the modern workplace. The conversation centers on how leaders shape not only performance, but the energy, trust, and confidence people carry into the

rest of their lives.

Joel explains that bad leadership does not stay at work. When people feel diminished, ignored, stressed, or afraid in the workplace, they often bring that pressure home. Michael connects this to the bigger idea behind In-House Retreat: many teams are not broken or unmotivated. They are constrained. The energy is blocked, ideas die too early, and people begin holding back even when they still care.

Michael and Joel discuss the difference between managing and leading. Managers focus on tasks, goals, and whether people are doing the work. Leaders go deeper. They influence, inspire, ask better questions, and create the kind of environment where people want to bring their full energy. One of the strongest ideas from the conversation is that leaders create owners, while managers create renters.

They also explore communication, psychological safety, and Joel’s phrase, “Tell Me More.” For Joel, it is not just a question. It is a mindset. Leaders need to listen, ask open-ended questions, and create space for people to say what is really happening before ideas, trust, and momentum

disappear.

The conversation closes around AI and the future of work. Even as technology changes jobs and workflows, Joel reminds leaders that AI cannot replace real human connection. Michael’s brand reinforces that same point: teams move forward when people stop holding back,

participate honestly, and experience trust in the room.

In this episode:

● Why leadership follows people home

● Why teams are often constrained, not broken

● The difference between managing and leading

● Why leaders create owners

● How better questions create better communication

● Why psychological safety helps truth reach leaders

● Why AI makes human connection even more important

This episode is a reminder that leadership is not just about productivity. It is about unlocking people, restoring trust, creating participation, and building the kind of environment where teams can move forward together.