In Our Network

In Our Network

By Kayla CabilinBusiness
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In Our Network episodes

  • Blair McGregor, Partnerships & Public Figures at TikTok on Community Building and Growing Your Engagement on TikTok

    Blair was born and raised in Toronto and has spent the better part of her career working in the community building space, both online and offline at companies like Soho House, Kit and Ace, and now TikTok. She started out in the fashion industry, with short stints in New York and Vancouver, and ultimately ended up back in Toronto. She is currently a Partner Manager on the TikTok Canada team, working primarily with entertainment talent and public figures on the platform.

    I hope you enjoy the episode! xx

    Follow and connect with Blair on Instagram @blairmcgregor!

    Follow us on Instagram at @inournetwork!

    38 min
  • Lilly Scott, Founder of Electric Collective on Building Confidence, Incorporating Mindfulness & Meditation into Workouts, and Maintaining a Consistent Habit

    Lilly Scott is the founder of Electric Collective Fitness, a modern fitness community that focuses on the way fitness makes us feel, not editing the way we look. Her classes combine cardio, barre, pilates, strength training, dance, and yoga to deliver highly challenging fitness workouts that leave you feeling mentally stronger, happier, and ready to take the world by storm.

    The Electric Collective was founded during the Covid-19 pandemic out of necessity. Before the lockdown, Lilly worked as a lawyer-lobbyist in an energy and environmental firm in Washington, DC. After work she taught group fitness classes at Equinox and Core Power Yoga, and was a lead teacher trainer in DC for the latter. When gyms and studios closed, she knew her students needed her. What she didn’t know is that others did too.

    She taught free classes on Zoom for three months and they got popular quickly. At her height, she had over 300 people in her zooms. The word spread and she realized she could turn these classes into a business. It went so well that she quit her firm a month later.

    Lilly loves to connect with and inspire people of all ages, facilitating their connections with their bodies and souls.

    I hope you enjoy the episode! xx

    Follow and connect with Lilly on Instagram @lillyscott and @electriccollectivefit! Be sure to visit the Electric Collective website for more information.

    Follow us on Instagram at @inournetwork!

    59 min
  • Ilona Selina, Founder of Route Marketing on Running a Digital First Business, Content Ideas for 2021 & Her Take on the Importance of Follower Count

    Ilona Selina is a driven entrepreneur that geeks out on strategic collaboration. Ilona founded Route – a boutique social media and influencer marketing agency providing strategic marketing initiatives tailored to meet the needs and goals of luxury lifestyle brands and female founded businesses. As a content creator and digital marketing expert with demonstrated history in integrated partnerships across digital and experiential platforms, Ilona is constantly finding new ways in which her clients can stand out in the digital space.

    In today's episode, Ilona shares her journey in the world of social media, how she's navigated building a digital and remote first marketing agency, and her tips and tricks to content creation and building authentic engagement.

    I hope you enjoy the episode! xx

    Follow and connect with Ilona on Instagram @ilonaselina and @route.marketing! Be sure to visit the Route Marketing website for more information.

    Follow us on Instagram at @inournetwork!

    38 min
  • Azora Zoe, Founder of Goldune on Sustainable Living & Supporting BIPOC Led Businesses

    Azora Zoe is the Iranian-American female founder behind Goldune. Goldune is an e-commerce marketplace where you can find the best sustainable brands in home, lifestyle and personal care, all in one place. The company focuses on prioritizing working with brands that are Female and/or BIPOC owned, led or helmed. As of Q1 2021, 72% of the brands whose products are sold by Goldune are helmed by women, and 39% are led or founded by BIPOC.

    Before Goldune, Azora Zoe worked at e-commerce companies like Food52 and BaubleBar. She is an ex-New Yorker, a maximalist, and a solopreneur.

    In today's episode, Azora shares her journey in the world of sustainability, how Goldune came to life by way of identifying a lack of diversity in the sustainability industry, and how others can educate themselves on being more mindful about the products we purchase.

    I hope you enjoy the episode! xx


    Follow and connect with Azora on Instagram @goldune.co! Be sure to visit the Goldune website for more information.

    Follow us on Instagram at @inournetwork!

    49 min
  • Alexandra Lawrence, Founder of Digital Brand Stylist & Align Skin on Starting a Company & Diving Deep into Skincare Ingredients

    Alexandra Lawrence is a digital brand builder who has spent 5 years working with fashion & lifestyle brands to hone their aesthetic, vision, voice, and digital presence. She worked in house at Hermes of Paris and Stuart Weitzman and now runs her own creative studio, Digital Brand Stylist. She recently ventured into launching a brand of her own — Align Skin, a skin oil that is on a mission to simplify skincare and be gender and skin inclusive.

    In today's episode, Alexandra shares how she transitioned from her corporate job to freelancing and creating Digital Brand Stylist, the importance of diving deep into skincare ingredients, and how skincare is not a one size fits all.

    I hope you enjoy the episode! xx


    Pre-Order for Align Skin is coming April 2021 

    Follow and connect with Alexandra on Instagram @etreinspire, @digitalbrandstylist & @align_skin! Be sure to visit her website for more information on Digital Brand Stylist!

    Follow us on Instagram at @inournetwork!

    43 min
  • Adeela Carter, Founder of The Carter Strategy Group & Co-founder of Pitch Better on Pitching Your Company & Transitioning Careers

    Adeela Carter is the founder of The Carter Strategy Group, a global consulting firm that specializes in strategic planning and business development for entrepreneurs, small businesses and corporate clients. She is also the co-founder of Pitch Better, a Canadian startup that connects Black female entrepreneurs to funding. After a decade-long career in criminal law with the Ministry of the Attorney General in the Ontario Court of Justice, Adeela decided to take a leap of faith, leaving her 9-5 to pursue her passion for business and entrepreneurship.

    In today's episode, Adeela shares the key steps founders need to take before searching for funding, how she balances being a full-time entrepreneur and mom, and how she left her career in criminal law to pursue building her companies. 

    I hope you enjoy the episode! xx


    www.pitchbetter.ca

    www.instagram.com/adeelacarter

    www.instagram.com/inournetwork



    44 min
  • Rachel Karten, Social Media Consultant & Formerly Associate Director of Social Media at Bon Appétit Magazine on How to be Meaningful with Social Media

    Rachel Karten is a leader within social media who has experience both growing brands from the ground up and managing accounts with millions of followers. She was most recently the Associate Director of Social Media at Bon Appétit and Epicurious where she won social Webby’s three years in a row and received a coveted National Magazine Award for best social at a magazine. There she built the social media presence for verticals Healthyish and Basically—two of Condé Nast’s most successful sub-brand launches. Before Bon Appétit she was at meal kit delivery startup Plated. She now consults with brands, helping them create value-driven social strategies that delight.

    In today's episode, Rachel shares how she balances working in social media, how she's used her platform and social media presence to speak up about important issues, and what it takes to work in the industry.

    I hope you enjoy our conversation xx

    Links:

    Rachel Karten:

    https://www.instagram.com/milkkarten

    https://milkkarten.substack.com/

    In Our Network Instagram:

    https://www.instagram.com/inournetwork/


    32 min
  • Aila Morin, Marketing, Creative & Product at MERIT Beauty, Formerly Brand Marketing & GTM Director at Mejuri on Growing Successful Brands & Paring Down with Minimalist Makeup

    Aila Morin is a Marketing & Advertising vet - Currently, Aila leads the Marketing, Creative, and Product at MERIT Beauty, a minimalist, clean, luxury beauty brand founded by Katherine Power. Formerly the Brand Marketing and Go-to-Market Director at Mejuri, Aila was one of the few early hires responsible for the growth of Mejuri from an early startup to a successful fine jewelry company.

    In today's episode, Aila shares how she worked her way through the industry building her career and network through experience with multiple startups, her experience growing Mejuri's media presence as the former Brand Marketing and GTM Director, and how she has honed in on her strengths in her vertical to help grow the MERIT Beauty brand.

    I hope you enjoy our conversation xx

    Links:

    Aila Morin:

    https://www.instagram.com/ailamorin

    MERIT Beauty

    In Our Network Instagram:

    https://www.instagram.com/inournetwork/

    41 min
  • Rea Kolbl, Professional OCR Athlete, Spartan Ultra World Champion & Eco-Challenge Fiji on Pushing The Limits in OCR & Competing in the Toughest Race

    Rea Kolbl is a former gymnast and Stanford alum turned Professional OCR athlete, Spartan Ultra World Champion, and competitor on Amazon Prime's Original Series, World's Toughest Race: Eco-Challenge Fiji, where her team, Team Canada Adventure, placed second.

    Rea grew up in Slovenia where she spent most of her childhood in the gym, competing for 10 years on the Slovenian National Gymnastics Team. In 2010 she moved to United States for college where she picked up trail running. Between 2012 and 2016 she competed in several trail ultramarathons, winning 6 races, setting 5 course records, and winning her age group at a 50 mile trail race. Most recently, Rea participated in an expedition adventure race hosted by Bear Grylls in Fiji, a 700-kilometre-plus journey that taught her so much about herself, life and what a true adventure can be like.

    In today's episode, Rea shares how her passion for sports evolved throughout the years, her experience competing in the Eco-Challenge in Fiji, and advice she has for someone hoping to follow a similar path. 

    I hope you enjoy our conversation xx

    Links:

    Rea Kolbl:

    https://www.instagram.com/reakolbl/

    KAPE - Kolbl Athletic Performance & Endurance

    Rea Kolbl Spartan Race Feature

    In Our Network Instagram:

    https://www.instagram.com/inournetwork/

    30 min
  • Priya Chopra, President & Founder of 1Milk2Sugars and Double Shot Agency on Building a PR Powerhouse & Uplifting BIPOC Content Creators

    Priya is the founder and CEO of 1Milk2Sugars, an award-winning digital marketing and public relations agency with a portfolio that includes top international lifestyle brands including NIVEA, Coppertone, L’Oréal and Centrum.

    Under Priya's leadership, 1Milk2Sugars has grown by over 200 percent in the last two years alone and was just named one of Canada’s Fastest-Growing Companies by the 2020 Growth List.

    Priya has weaved her passions for diversity, social awareness and female empowerment into the fabric of her agency’s DNA. This includes her most purpose-driven initiative yet: the 2020 launch of double shot, a talent and influencer management agency aimed at broadening representation and inclusivity in lifestyle marketing.

    In today's episode, Priya shares how she has navigated through the industry, from consulting to building a PR powerhouse, and how it's lead her to become the founder of 1Milk2Sugars and Double Shot agency. We also touch on the lack of diversity in the influencer industry and how Double Shot is championing a broader range of voices in lifestyle marketing.

    I hope you enjoy our conversation xx

    Links:

    1Milk2Sugars

    Double Shot.

    https://www.instagram.com/1milk2sugarspr/

    In Our Network Instagram:

    https://www.instagram.com/inournetwork/

    44 min

About In Our Network

From the publisher's feed

In Our Network is a weekly podcast hosted by Kayla Cabilin. Tune in for conversations with founders, CEO’s and industry veterans.