In this episode we use cakes and rugby to explain what a model is, how it works and what you need to do to use one to find helpful answers.

Every 10 word answer raises a series of 10 word questions. So how can asking those questions get you to a better outcome? In this episode we talk about communities owning pubs and presidential debates.

Read the blog here.

How do we effectively use the opinions of others to make decisions? In this episode we'll talk about coffee shops, scales and the size of hotel bathrooms to find out.

www.robrowlands.co.uk/measured-opinion/

We can rarely know everything about a big group but in taking a sample we must recognise the limitations as well as the insights. 

http://www.robrowlands.co.uk/take-a-sample/