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FAQs about In The Search:How many episodes does In The Search have?The podcast currently has 9 episodes available.
February 02, 2021Optimizing Your Dealership's Digital MarketingWe discuss why optimizing for leads alone may not always be the best strategy for your dealership. Asking yourself the right questions and defining your digital measurement strategy will be the key to a successful marketing strategy....more12minPlay
February 02, 2021The Benefits of Single Keyword Ad GroupsToday's topic is paid search related! We will cover single keyword ad groups and some benefits as it pertains to automotive and mortgages. ...more13minPlay
January 14, 2021Automotive Marketing In Facebook Ads2021 opportunities for dealerships to leverage Facebook Ads and better improve the overall customer experience. Leverage automotive inventory ads and Facebook's new features to improve your customer journey and capture more leads. ...more10minPlay
January 09, 2021Intro To MediaIntro To Media will cover a high level view of digital marketing. Aligning business goals with your marketing efforts. Diving into campaign objectives in Facebook Ads...more16minPlay
May 03, 2020SMB Marketing In a Covid MarketEnabling your business for digital retailing is essential for maintaining both your brand and business post Covid....more14minPlay
November 28, 2019Production TasksProduction tasks help drive better efficiency within your paid search marketing. This episode will cover some key tasks that will help lower your cost per acquisition....more11minPlay
November 18, 2019Keyword ResearchThis episode will cover how to get started on your keyword research and different match types in Google Ads. We also cover examples of both "short tail" and "long tail" strategies. ...more12minPlay
November 16, 2019Account StructureWhether you are starting from scratch in Google Ads or iterating on your existing account. It’s important to consider the strategy behind your account structure and the nuances to setting up your campaigns for success....more11minPlay
FAQs about In The Search:How many episodes does In The Search have?The podcast currently has 9 episodes available.