Independent Wine Media in the Post-COVID World: How Wineries, Regions, and Content Creators Can Effectively Collaborate.

By Austin Beeman

"2020 was the year the wine business changed. Restaurants and Tasting Rooms were closed. Digital direct sales became dominant. Racial and sexual discrimination in the industry was exposed. In this New Normal, Content Creators have never had a better opportunity to grab a seat at the table. Learn practical tips and methods to help you make that leap! The industry has never needed us more!"

Full Presentation by Austin Beeman at the 2021 Wine Media Conference in Eugene, Oregon.

UNDERSTANDING WINE WITH AUSTIN BEEMAN

Video Podcast: http://www.austinbeeman.com/podcast

Itunes Podcast: https://podcasts.apple.com/us/podcast/understanding-wine-austin-beemans-interviews-winemakers/id374221487

Direct RSS feed: http://understandingwine.libsyn.com/rss

FOLLOW THE WINE ADVENTURE

Website: http://www.austinbeeman.com

Facebook: https://www.facebook.com/understandingwine

Instagram: https://www.instagram.com/austinbeeman/

Twitter: https://twitter.com/AustinBeeman

Work With Austin: http://www.austinbeeman.com/about-me or [email protected]

Austin Beeman is a 19 year veteran of the wine business with extensive experience in Marketing and Sales (wholesale, retail, & DTC.) Currently Vice President of Marketing for Cutting Edge Selections - one of the leading fine wine distributors of the Midwest, Austin has a deep knowledge of the global wine business.

While Director of Marketing for Bonny Doon Vineyard, he managed one of the most successful crowdfunding campaigns in the wine industry.

His video podcast “Understanding Wine with Austin Beeman” has been praised in USA Today and his photography has appeared in The Wall Street Journal.

Austin holds an MBA in Wine & Spirits Management from Kedge Business School in Bordeaux.

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THE WINE MEDIA CONFERENCE https://www.winemediaconference.org

The Wine Media Conference was founded in 2008 and attracts wine bloggers, wine writers, and wine influencers and those in the wine industry who communicate with them. The conference averages around 250 attendees depending on the location, making it the largest gathering of wine writers in the world. In 2021 the group will likely be smaller due to the pandemic but we are still expecting between 150-160 attendees.