In today’s episode, on the occasion of World Environment Day, I bring you a conversation with Devdut Dalal (Dev), Xavier Laguarta Soler (Xavi) and Nathan Torbick (Nate), founders of Mitti Labs.
Rice is a nutritional staple for nearly half the human population. Its cultivation is also a formidable contributor to global warming, accounting for 10-12 percent of all methane emissions from human activity. And Methane is 80-86 times more potent than CO2 in warming the planet over a 20-year timeframe, and about 28 times over a century.
Growing rice also takes up 40 percent of the world’s freshwater resources. By drowning their fields to suppress weeds, farmers have inadvertently cultivated methanogenic microbes that release this ‘super pollutant.’ At Mitti Labs, Harvard Business School alumni Dev and Xavi have teamed up with Nate, a distinguished scientist who’s worked NASA and JaXA, to build a “full-stack” remedy.
They started work in India first some three years ago, persuading farmers to try out a technique known as Alternate Wetting and Drying (AWD) that entails periodically drain their fields, interrupting the anaerobic feast of methane-producing bacteria.
This is a known practice developed at the International Rice Research Institute. What the entrepreneurs at Mitti Labs are doing, however, is to plug in an innovative digital Monitoring, Reporting, and Verification (dMRV) platform. Using tools including satellite data and digital twins of the farms they aim to convert the methane reductions from AWD to equivalent carbon credits.
The plan at this venture, which is backed by the VC investor Lightspeed, is to become a vertically integrated carbon project developer providing farmers with free tools and a share of the revenue from the sale of the carbon credits.
Dev, Xavi and Nate, and their 100-plus team are already working with some 70,000 farmers in India, through partnerships with various NGOs and other such grassroots organisations that work closely with the farmers.
Their long-term success hinges on mobilising a substantial share of some 150 million smallholder rice growers who have farmed the same way for generations.
Chapters
(00:00) Introduction to Mitti Labs and the mission to bridge finance and farming
(01:18) Why rice is a formidable contributor to global warming
(03:19) Meeting the founders: the synthesis of supply and demand expertise
(05:31) The rice problem: water scarcity and the methane super pollutant
(08:52) The origin story: from skepticism to building a company at Harvard
(11:27) Developing a full-stack solution: finance, operations, and science
(13:55) Pulling the levers of change: tackling underexploited sources of emissions
(16:38) Convincing 150 million smallholder farmers to change generations of habits
(18:55) Operating as a vertically integrated carbon project developer
(21:21) Reaching 70,000 farmers with free tools and advisory services
(23:49) The science of satellite remote sensing and SAR technology
(29:37) Closing the loop: from on-the-ground practice to issued carbon credits
(31:17) Leveraging data as a goldmine for insights in smallholder agriculture
(33:43) Beyond the code: why the real product is environmental and social impact
(35:09) The business model: converting methane reductions into carbon tokens
(37:58) A history of rice farming and the invention of alternate wetting and drying (AWD)
(41:01) The agronomic benefits of AWD: hardier crops and pest reduction
(45:22) Quantifying water savings and methane reduction for the average farmer
(48:44) The day-to-day of village level mobilization and farmer onboarding
(53:02) Deep dive into dMRV: digital measurement, reporting, and verification
(56:50) The future of digital literacy and the potential for a farmer-facing app
(01:01:23) Identifying macro opportunities and the challenge of environmental resilience
(01:04:46) Navigating the voluntary carbon market and ensuring credit quality
(01:06:40) Scaling the thesis: geographic expansion and diversifying the buyer set
(01:10:14) The five-year vision: high-quality data and responsible corporate partnership