In this episode of the Indie Author Roadmap, hosts Rob and Rachel dive into their recent experiences as indie authors, discussing the challenges and successes of selling books through live streams and social media. Rob shares his journey of going live on different channels, highlighting the importance of engaging with followers and the impact of consistent marketing efforts. Rachel, on the other hand, talks about her plans to go live and the hurdles she faces in building her online presence, including the need to reach a certain follower count on TikTok before she can start streaming. The conversation flows into their strategies for managing book stock, marketing, and the creative process, with both authors sharing insights on how to maintain a balance between writing and promoting their work. As they navigate through various topics, they also touch on the importance of community building among readers and fellow authors, emphasizing how personal connections can lead to increased sales and support. The episode is filled with light-hearted banter, practical advice, and a glimpse into the realities of being an indie author in today's digital landscape, making it a must-listen for aspiring writers and seasoned authors alike.