Influence Anyone

How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions) – he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.

He delves into  why status is the hidden force behind decision-making and  one of the biggest mistakes businesses and individuals make: misreading their audience's status game.

The discussion emphasizes how you can create an unshakable connection with your audience if you align with their status game. Howie provides three things that will allow you to align your messaging and brand with the right status signals to connect with your audience and not repel it.

Episode Breakdown:

02:12 The secret goal of our lives

02:52 A time when Apple got it very, very wrong with an ad

05:12 The status games played by different audiences 

06:16 Three things to help you align with your target audience’s status game

07:52 How to nail it with your messaging, services, and products 

From Me:

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LinkedIn

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Catch up with my interview with Will Storr in episode 17 of the podcast: Storytelling: The TRUTH About What It Means to Be Human And The Secret to Influence with Legend Will Storr.

Get the book, The Status Game.

Watch the Apple iPad Pro Ad gone wrong here.

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Sign up for Behavior Blueprint, my FREE 7-day email course.

Legendary Quotes:

“ Every decision, consciously or subconsciously, is about this one thing. This one thing that runs our lives, whether we like it or not. It's status and social positioning.” – Howie Chan

“You need to understand the status game your audience is playing. Every industry, niche, and audience are playing a game. And if you misread it, you lose trust. Simple as that. But if you align with it, you can create this unshakable connection.” – Howie Chan

“ Your job isn't to change that [status] game, it's to understand it and position your solution, your product, or whatever call to action that you want to make as the key to helping [your target audience] win it.” – Howie Chan

It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽

Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology.

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How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan interviews Collin Henderson, a mindset coach, author, podcast host, speaker, consultant, and thought leader who  cracked the code on reprogramming self-doubt and conditioning the mind for peak performance.

They delve into  the science of mindset shifts, why motivation fades, and lasting mental habits. The discussion emphasizes how shifting your mindset can make you more magnetic, persuasive, and simply unstoppable. 

Collin gives us  a master class on mental conditioning and mindset mastery. He provides tools to disrupt negative patterns and  change your beliefs and behaviors for lasting transformation, a simple 4-minute exercise so you can start your training right away, a host of truly impactful quotes and personal stories, and a great Yoda impression.

Episode Breakdown:

04:53 What drives people for real change

05:59 Collin’s difficult journey to 35

10:46  When the student is ready, the teacher appears

14:28 The transition from top sales rep to mindset coach

19:31 The importance of consistently training your mind 

21:00 Start disrupting the pattern and  change your beliefs and behaviors 

24:43 The two forms of mindfulness

27:07 3-step method to rewire your brain, your identity, and your self-image

32:42 Overcoming self-criticism and building credible confidence

40:22 A 4-minute mental workout so you can start conditioning your brain today

43:40 Collin’s father’s legacy that’s living through him

49:55 How Collin faced his fluency issues and the tools that helped him

57:28 The 4 things you need to create awareness and move forward

58:53 A letter to Collin’s younger self

From Our Guest:

Website

LinkedIn 

Youtube

Instagram 

Listen to Collin’s podcast, Master Your Mindset: Tools To Win The Innergame.

Catch up on my conversation with David Robson, Mental Health and Relationships: The ONE TECHNIQUE That Will Transform Your Life.

Want to master your mindset?

Enroll in my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners email course.

Legendary Quotes:

“ I was used to fear. I was used to suffering from what Dr. Michael Gervais calls the number one epidemic in performance today: fear of other people's opinions.” – Collin Henderson

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How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan interviews Nausheen Chen, the CEO's public speaking coach and 3-time TEDx speaker, with over 10,000 hours on stage, who’s rocking purple hair all over the web and has coached leaders at Amazon, IBM, and Walmart.

They delve into what one can do to become an impactful, memorable speaker that people love listening to and engaging with, as well as Nausheen’s incredible and twisty journey to finding her passion. The discussion emphasizes the importance of creating a true human connection with your audience instead of just mindlessly saying the words out loud.

Nausheen provides the  three pillars of public speaking that anyone can work on to become a more memorable speaker, advice on how to overcome stage fright and anxiety, and some practical tips on how to present as a confident speaker. She also shares her message and personal stories so you, too, can learn to share yours.

Episode Breakdown:

03:24 Nausheen’s quarter life crisis and the profound changes that followed

11:22 Why people feel stage fright and anxiety when speaking in public

17:01 Nature can only get you so far, nurture is also necessary

21:28 Public speaking skills: key elements to creating human connection and buy-in

29:46 Develop inner confidence to back your outer confidence

32:58 Starting a coaching business and building your brand

37:29 How Nausheen navigated imposter syndrome as a speaker

39:38 The 3 pillars of highly impactful public speakers

41:11 Practical tips to show up as a confident speaker (even online)

43:51 Challenging the concept of what comes naturally to us

46:36 How Nausheen’s life changed after she discovered she was adopted

50:02 Lessons from Nausheen’s ahead-of-her-time mother

55:19 The elements of a TEDx worthy talk 

58:04 How to prepare for your TEDxTalk and what to expect

1:03:55 A letter to Nausheen’s future self

From Our Guest:

Website

LinkedIn 

Youtube

X

TikTok 

Instagram 

Tune into Nausheen’s podcast, Speak as a Leader.

Watch Nausheen’s 3 TEDxTalks.

Check out Nausheen’s post about her adoption here.

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How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan interviews Will Storr,  an award-winning journalist and best-selling author of multiple books on storytelling and the human condition. They delve into what it means to be human and why we do what we do so that we can use this knowledge to better influence human behavior and leverage storytelling for business success.

The discussion emphasizes that we are a story and we all live in a story world. Will provides valuable insights into what motivates people within their own stories and the status games they play, and the core principles that can be used to effectively persuade and influence others. He also highlights some do’s and don’ts of stories, so you don’t put disastrous stories out there.

Episode Breakdown:

02:40 We are a story

04:58 How our brains are fooling us

07:09 Religion is not good or bad

10:13 Persuade and influence people with these two types of stories

14:52 When persuasive storytelling gets out of hand

16:52 Why people join and stay in cults 

20:48 Storytelling principles to help you get everyone behind change

26:48 Cautionary tales of companies’ stories gone wrong

30:26 Company dynamics that can lead to disastrous stories

32:29  The power of storytelling and story being

34:43 How to be a better leader

36:21 Understanding and leveraging our stories for healthier lives

38:45 Ways to bring people back from extreme entrenched beliefs

41:09 The devastating effects on your identity of being laid off

45:52  What you must do for effective storytelling

47:44 A letter to Will’s younger self

From Our Guest:

Website

LinkedIn 

X

Instagram 

Get the book, A Story is a Deal. For Will’s other books, go here.

Want to go from unknown to legendary in 44 simple steps?
Get your FREE copy of my Personal Brand Checklist.

Legendary Quotes:

“ Human beings are unique in that we experience reality as a story. The brain remixes the world around us and turns it into this unfolding narrative. It puts us in the middle of it. It coats our entire world in this kind of moral  paintwork.” – Will Storr

“We all need a story to believe in. We all need a status game to play. We all need a kind of a heroic ideal to strive towards and that striving is the meaning of our life.” – Will Storr

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How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.

He teaches you  how to reframe sales as a process of service and why that shift isn't just empowering, it's transformative for both you and your clients. That’s why the discussion emphasizes that selling isn’t about you, it’s about the person you’re trying to help. 

Howie provides 4 different things you can do to reframe selling in your business, as well as examples of how he and others he knows put this new selling mindset into practice.

Episode Breakdown:

02:09 When selling felt like an uphill battle to Howie

03:15 How Howie started to shake things up and approach selling differently

04:47 Flipping the script on selling

06:42 #1 Start with service, not sales 

07:11 #2 Ask hard questions

07:48 #3 Empower the client to decide

08:37 #4  Celebrate the process, not just the outcome

09:30 Embrace the service mindset

From Me:

Website

LinkedIn

Instagram

If you want to know more about the logo designer I mentioned, catch up with episode 13 of the podcast: Brand and Identity: Boost your CREATIVITY and Become IRREPLACEABLE with Logo Designer Legend James Martin.

Want to master your mindset?

Enroll in my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners email course.

Legendary Quotes:

“ My internal dialogue often sounded like this. ‘I don't want to bother them.’, ‘What if I come across as desperate?’, ‘I'm really not here to sell, I'm here to help.’ Here's the irony. That mindset wasn't helping anyone. Least of all, the people I wanted to serve.” – Howie Chan
“ Your job is not to convince [your potential clients]. It is to illuminate the information at hand for them to make that decision. [Even if]  sometimes the best solution isn't working with you.” – Howie Chan

“Think of this as a long-term game, building relationships, building trust with every person that you speak to. And over time, like I said, those relationships can turn into referrals, collaborations, partnerships, or just opportunities you didn't anticipate.” – Howie Chan

It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽

Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology.

Follow, subscribe, and don’t forget to leave a rating and review!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan interviews Marie Diamond, a Feng Shui master who works for a lot of top companies and celebrities and has helped more than 2 million students create spaces they feel great in. 

They delve into Marie’s journey into Feng Shui, the true impact that changing your environment can bring, and how to get started. The discussion emphasizes the need to be open-minded and the idea that you don’t really need to believe in Feng Shui, you just need to try it to see the results.

Marie provides practical steps you can take today to improve your environment and open up space for you to attract what you need into your life, as well as incredible success stories followed by the small changes that led to great transformation.

Episode Breakdown:

01:48 What JOY means to Marie

04:40 What exactly is Feng Shui

07:38 How Marie navigates skepticism from her students

11:29 It’s not a belief system, it’s actually very practical

14:34 How Feng Shui turned Marie’s life around

17:30 Marie’s journey to become a Feng Shui master and teacher to millions

22:13 The switch from corporate lawyer to Feng Shui master

23:52 The 3 aspects of manifestation

26:03 Is your space aligned with your brand, your story, and your values?

30:51 Practical changes you can do and that transformed a company

34:20 A walkthrough of Howie’s results on the app and ways to improve his space

39:14 The reason why a lot of people procrastinate and how to change that

42:15 Understanding vibrations and brain waves

45:14 How to treat your space when you’re self-employed

46:45 Why you should never have your back to the door

47:42 The impact that colors and flowers can have on a space

50:22 How Marie manifested multiple-Oscar-winning clients

53:00 Tips to grow more prosperous in this Chinese Year of the Wood Snake

55:46 A letter to Marie’s younger self

From Our Guest:

Website

LinkedIn 

Youtube

TikTok

Facebook 

Instagram 

Get the book, Your Home Is a Vision Board.

Download the Marie Diamond app.

Learn more about The Secret. Watch the movie and read the book at thesecret.tv.

Want to master your mindset?

Get your FREE copy of my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners.

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How Can I help you?

In this episode of The Legend Effect, host Howie Chan interviews Nelson Dellis, a 4x U.S. Memory Champion, brain performance coach, and author, about how to unlock the full potential of your mind through memory training.

Nelson breaks down the myths about memory and shares how anyone—yes, anyone—can develop powerful mental focus, strengthen recall, and apply memory techniques to improve public speaking, personal branding, and everyday effectiveness.

His story of going from average memory to world-class competitor will inspire anyone looking to boost their cognitive performance, become more influential, and show up with clarity in both business and life.

Episode Breakdown:

02:39 The Michael Jordan of competitive memory sports

03:02 What inspired Nelson to start working on his memory

06:54 Learning to read at 3 years old

08:44 Why Nelson turned to memory competitions to improve his memory

10:43 How Nelson feels about having to perform for others

13:12 Improve your networking skills with these tips to remember people’s names

18:49 How Nelson memorizes quotes, texts, and speeches

24:17 A glimpse into Nelson’s mind and memory palaces

26:35 Start any memory task by doing this

27:23 Short and long-term memory palaces and forgetting the things you don’t want

30:04 Nelson’s daily mind training routine when he’s not competing

31:19 When Nelson realized he was actually good at memorizing

32:42 Strategies and mistakes in memory sports

37:04 Nelson’s career as a professor and the irony of being called forgetful

42:17 Nelson’s first-ever video and his passion for learning and teaching

43:50 Nelson’s journey as a YouTube content creator and his lessons along the way

50:07 The next challenges for Nelson with his YouTube channel

52:19 About being known as the “memory guy” and branching out

54:03 The book that changed Nelson’s life

57:15 How to be and create more memorable things

59:48 Advice on what will truly help you improve your memory

1:01:45 A letter to Nelson’s younger self

From Our Guest:

Website

LinkedIn 

Youtube

Learn the basics of How to Remember Names with this video.

Check out Nelson’s first-ever video.

Get the book that changed Nelson’s life, Gödel, Escher, Bach: An Eternal Golden Braid.

Want to go from unknown to legendary in 44 simple steps?

Get your FREE copy of my Personal Brand Checklist.

Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan interviews James Martin, a.k.a Made by James,  the ultimate champion of the everyday designer and one of the most prolific logo identity designers on the planet. They delve into how we can become more creative and irreplaceable in the face of AI and fierce competition.

The discussion emphasizes how staying true to yourself is key to attracting the right people and opportunities. James gives  us an unfiltered tour of his mind, including his beliefs and philosophies about creativity and design. He also provides expert advice and tips that will help boost your creativity and make sure you stand out from the crowd.

Episode Breakdown:

02:28 The importance of putting yourself out there

06:42 Building his own design agency

12:39 Top advice for someone starting to put out content today

16:42 How to balance staying true to yourself and chasing metrics

21:52 Trauma, vulnerability, self-reflection, and being yourself

24:37 Herd mentality and standing out from the crowd

27:22 Creativity at a crossroads with the rise of AI

29:45 Tips to become more creative every day

32:58 People’s biggest missteps when it comes to identities and logos

35:17 The role of a brand or visual identity designer

39:35 The power of a mark

41:11 One thing you should look for when working with a designer

42:02 Strategies to be more creative and become irreplaceable 

47:24 How James nurtures existing clients and attracts new ones

58:43 The best way to build your creativity

1:00:30 A letter to James’ younger self

From Our Guest:

Website

LinkedIn 

Youtube

Instagram 

Get the book, Made by James: The Honest Guide to Creativity and Logo Design.

Look into the book James got with a note from the author, The Everyday Hero Manifesto by Robin Sharma.

Check out the book James mentions, Show Your Work! by Austin Kleon.

Want to go from unknown to legendary in 44 simple steps? Get your FREE copy of my Personal Brand Checklist.

It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽

Join Legend Letters: the ultimate guide for corporate dropouts turned business owners.

📩 Try the Legend Letters Newsletter.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.

He delves into how to craft a clear and compelling value proposition that sets you apart and attracts the right opportunities and people. The discussion emphasizes the importance of standing out instead of blending in. 

Howie walks you through the story of someone who struggled with creating a good value proposition, why having a value proposition matters so much, and a simple three-step framework to help you define yours.

Episode Breakdown:

02:11 Sarah’s struggles with defining her value proposition

03:02 Why your emotions and your why matter for your value proposition

05:47 Step 1 to find your value proposition:  Who do you help?

06:37 Step 2 to find your value proposition: What problem do you solve?

07:28 Step 3 to find your value proposition:  Why does it ignite you?

08:42 Putting it all together into your unique value proposition

09:10 Now it’s your turn!

From Me:

Website

LinkedIn

Instagram 

Want 75 hacks to become more charismatic?

Get your FREE copy of my Charisma Tactical Toolkit.

Legendary Quotes:

“ If you can't explain what makes you unique in one sentence, you're losing clients. You're losing money!” – Howie Chan

“ A value proposition isn't just some business jargon. To put it another way, it is your declaration of purpose. It helps people understand why you're here, what makes you different, and stops someone and [has] them think, ‘Hmm, do I need that?’” – Howie Chan

“In today's crowded market, being generic is the fastest way to be ignored, but also being lengthy is the easiest way to confuse people.” – Howie Chan

It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽

Join Legend Letters to get the most important lessons and behind-the-scenes content in under 5 min.

📩 Try the Legend Letters Newsletter.

Follow, subscribe, and don’t forget to leave a rating and review!

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How Can I help you?

In this episode of the Legend Effect Podcast, host Howie Chan interviews Henna Pryor, a Workplace Performance Expert, a 2x TEDx speaker, a regular expert columnist for Inc. Magazine, and a best-selling author. If you're looking to improve your speaking skills, listen up! Howie and Henna delve into what embracing awkwardness really entails, the  skills now being lost in the modern era that we need to recreate in the workplace, and what it looks like to make big career pivots.

The discussion emphasizes how feeling awkward is not something to fix but something that can actually improve your speaking skills and be your biggest asset for professional and personal growth. Henna provides tips and insights into how to successfully navigate awkward moments and situations, build deeper connections, get better at selling, and become more confident.

Episode Breakdown:

02:21 The Helen story: navigating extreme awkwardness at work for the first time

08:25 A real-life awkward moment

11:10 Taking aligned action over avoiding discomfort

14:53 How to get good at navigating awkward moments

21:09 Practical tips to help you face awkward situations

25:38 The cultural shift toward being less perfect

30:12 The decision to leave an explosive 14-year career in staffing

33:54 An exercise for high achievers to overcome the fear of career change

35:41 Telling Henna’s South Asian parents about her career pivots

36:54 The blessing of starting from scratch during the Pandemic

38:25 How difficult it was for Henna to pivot throughout her career

40:31 A hard-earned but transformational lesson

42:08 A tactical sales hack

45:02 How awkwardness became Henna’s banner

47:32 The value of placing a small bet

51:13 Awkward conversations are what will help heal humanity

53:50 A letter to Henna’s younger self

55:28 Henna’s current definition of success

From Our Guest:

Website

LinkedIn 

Youtube

Facebook 

Instagram 

Get the book, Good Awkward.

Watch Henna’s 2 TEDxTalks Want to get ahead at work? Risk the awkward moments and The new way to brag in the modern world - and feel good doing it.

Want 75 hacks to become more charismatic?

Get your FREE copy of my Charisma Tactical Toolkit.

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