There are numerous ways to spin your content so you are selling them without making them feel like you’re selling them. This is the key way to build engagement, trust and relationships with your audience. Then when you know what your prospects want, just solve that problem and giving them the solutions. 

https://podcasters.spotify.com/pod/show/mlmtrigger/episodes/Influencing-People-Without-Being-Manipulative-e25jcuj