As I talked with Amanda Hofman, co-founder and CEO of Go To Market, a branded merchandise studio, we explored the idea of being stuck in a middle we know will end and downplaying our own pain. Amanda shared her love of fitness and competition, but also discussed her struggle with injuries and how they've affected her ability to participate in races and the impact it has had on her overall.

I appreciated Amanda’s candidness about her experience, but also the fact that this middle hasn’t ended and is still a struggle.

About Our Guest - Amanda Hofman

Amanda Hofman is the Co-Founder and CEO of Go To Market, a branded merchandise studio that focuses on sustainable, beautiful design. We create custom print-on-demand swag shops for companies and brands of all sizes.

She lives in NYC with her husband, two kids and rescue pup.

Go To Market Studio

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