On today’s episode, we have Tom Brown, a seasoned expert in dental marketing and the founder and CEO of Tom Brown Consulting. Tom shares his extensive experience in enhancing dental vendors' go-to-market strategies and his current role with My Dental SOP as a business advisor. The discussion delves into the significance of standard operating procedures (SOPs) in dental practices and how My Dental SOP helps digitize and streamline these processes for improved efficiency and consistency. Tom’s journey through the dental industry, including his pivotal role in the success of companies like LocalMed, provides valuable insights into effective communication and marketing within the dental sector. The episode is rich with advice for dental professionals on how to manage and grow their practices using strategic systemization and targeted messaging. EPISODE RESOURCES  mydentalsop.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast 

1981: Innovating Dental SOPs

The goal of this podcast is to assemble the greatest minds of the dental profession and to pass on their most valuable and succinct lessons, in order to help you to achieve your full potential in practice and in life. Let's face it. Dentistry can be a frustrating and isolating profession... but you don't have to be an island anymore.
It's possible to become more profitable, less stressed and more fulfilled in your career and it's our mission is to help you get there.
For a whole host of free practice building tips and resources, visit our website at TrueDentalSuccess.com

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Self-Improvement

On today’s episode, we have a presentation titled "Hacking The Consult" from the Dental Success Summit 2024, where Dr. Taher Dhoon shared his insights and innovative approaches to dental consultations. Dr. Dhoon, co-founder of Colorado Surgical Institute and a DSI Black Belt Coach, emphasized the importance of creating a supportive and communicative environment for patients during dental consultations. He highlighted how dentists can enhance patient understanding and comfort through effective communication strategies, enabling them to comprehend complex surgical procedures like full arch makeovers and sedation dentistry. Dr. Dhoon shared personal anecdotes and related his approach to other fields, drawing analogies that underscored the importance of depth in patient consultations. He stressed that just as treasure hunters explore deeply to uncover significant finds, dentists should delve deep into understanding patient needs and fears to uncover their true concerns and desires, thus leading to better treatment outcomes. Throughout his presentation, Dr. Dhoon provided practical advice on enhancing patient interaction, building trust, and fostering a deeper connection with patients to facilitate successful consultations and treatments. His talk was rich with strategies for engaging patients before, during, and after consultations, ensuring they feel valued and understood throughout their dental care journey. EPISODE RESOURCES  https://www.coloradosurgicalinstitute.com/#1 https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast 

1997: Hacking the Consult

On today’s episode, Mark and Dr. Ben Kacos kick off the episode by delving into the critical factors considered when deciding to hire an associate, such as ensuring they can be kept busy, the importance of providing honest feedback, and the necessity of a thorough onboarding process. They share insights into managing unique situations, such as hiring a husband and wife dentist team, discussing the additional layers of complexity this brings and the strategic considerations involved. The conversation touches on the significance of maintaining a steady flow of new patients and the impact of online scheduling on patient acquisition. Ben also talks about the role of hygiene flow in keeping associate schedules full. He emphasizes the importance of ongoing training and feedback for new associates, outlining the detailed process his practice uses to ensure associates meet clinical standards and improve their skills. The episode highlights the role of leadership in developing a successful dental practice. Ben shares how his team uses morning huddles and a comprehensive playbook to ensure everyone is aligned and continuously improving. For more information about upcoming mastermind events and training sessions, visit Peak Dental Resources. Join the Dental Success Network for more insights and networking opportunities with fellow dental professionals. EPISODE RESOURCES  https://peakdentalresources.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast 

1996: From Application to Onboarding

On today’s episode, we dive into the dynamic world of dental success with the energetic COO of DSN, Ashlee Hirschfeld. Today, they discuss the critical importance of mental health awareness and the resources available through DSN, like Talkspace, which offers psychiatric and therapy services to its members. The episode also explores the isolation often felt in dentistry and how DSN’s supportive community helps mitigate it. They touch on DSN’s referral program, upcoming dental courses, and practical tips on creating a nurturing and productive workplace. Ashley shares her journey within the dental community, emphasizing the power of networking and mentorship in building a fulfilling career. Join Dr. Marcosas and Ashley as they offer insights into maintaining professional vigor and compassion in the fast-paced world of dental practice. EPISODE RESOURCES  https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast 

1995: Community, Mentorship, & Mental Health Awareness

On today’s episode, we have a captivating interview with Alison Farber on Method Procurement Technologies' podcast. Mark shares his inspiring and unconventional journey into dentistry. Early in life, a sports injury thrust him into the dental world as a patient, leaving him in awe of the dental professionals who meticulously repaired his teeth. This experience ignited his passion for dentistry, despite the challenges posed by dyslexia and academic struggles. Undeterred, he worked diligently to overcome 20 dental school rejections before finally gaining acceptance to Marquette University. Drawing on his family's entrepreneurial spirit, Mark pursued an MBA while launching his first business—a catering truck. After graduation, he embraced a rigorous associate position at a Medicaid clinic, refining his clinical skills through intense practice. During that time, he diligently learned the intricacies of practice management by shadowing the office manager, which laid the groundwork for his entrepreneurial success. Mark's journey culminated in the creation of Dental Success Institute (DSI), a consultancy founded in 2012 after a well-received live event. Over the years, DSI grew from an initial 11 members to over 230, boasting a team of 20 coaches who are successful dentists themselves. Utilizing a unique belt system akin to martial arts, the organization encourages practitioners to hone their skills and build efficient, profitable practices. In 2015, the Dentalpreneur podcast further expanded DSI's reach. As the fourth-ever dental podcast, it now boasts over 2,000 episodes, reaching a global audience in 151 countries. Mark emphasizes that business education remains a crucial yet overlooked component in dental school, highlighting DSI's role in filling this gap. By sharing his vast knowledge and mistakes made along the way, Mark fosters a supportive community where dentists of all levels collaborate and share best practices. This engaging conversation captures Mark's unwavering dedication to helping dental practitioners navigate the complexities of practice management and business growth. Through DSI's masterminds and live events, Mark's vision remains clear: to empower dentists to scale their practices, whether from a modest startup to a multi-location enterprise or a mega practice. EPISODE RESOURCES  https://www.methodusa.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast 

1994: The Entrepreneurial Spirit

On today’s episode, from the Dental Success Summit 2024, a panel of esteemed dentists, Dr. Addison Killeen, Dr. Aaron Nicholas, Dr. Kelly Dove, Dr. Deren Flesher, and Dr. Chris Green, delved deep into the critical role of key performance indicators (KPIs) in dental practice management. Hosted by Ashley, the discussion kicked off with Dr. Deren Flesher highlighting the often overlooked cost creep in dental supplies, emphasizing the importance of vigilant monitoring and resource utilization to maintain budget control. Dr. Chris Green shared insights on the effectiveness of using daily, weekly, and monthly KPIs to enhance operational efficiency and strategic planning. He stressed the significance of maintaining a proactive approach to managing cancellations and no-shows, which are vital for sustaining practice productivity. The conversation then transitioned to Dr. Kelly Dove, who operates multiple clinics with her husband. She underscored the necessity of leadership within practice management and the integration of KPI tracking with team development and leadership training to ensure consistent quality and service across all locations. Throughout the session, the panelists shared personal anecdotes and professional tips on harnessing the power of KPIs to navigate various stages of practice growth—from handling start-ups to managing mature, multi-location practices. The overarching theme was clear: understanding and actively managing KPIs is essential for driving success and sustainability in dental practices. EPISODE RESOURCES  https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast 

1981: Innovating Dental SOPs

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