The diagnostic laboratory industry is undergoing major change and innovation. Lab business expert Andy Olen (Siemens Healthineers) joins Business of Healthcare host Matthew Hanis to discuss current trends and the emerging 'fee-for-value' lab business model.

He also discusses his new book, The Trilogy of Yes, in which he observes that great sales people apply 'Communication, Connection, and Cooperation' across cultures to generate 'win-win' results.