The crucial business shift from a product-centric model, which prioritizes internal offerings, to a customer-centric approach, which focuses on meeting customer needs and enhancing their experiences. This transition promises benefits like improved customer loyalty and profitability. Key strategies for this change include fostering a company-wide understanding of customer-centricity, initiating small-scale pilot programs, establishing governance, and consistently focusing on achieving business goals ... Read more

Adapted from my article, “Artificial Intelligence Experience Design Principles 2025,” this podcasts presents guidelines for designing experiences involving artificial intelligence. It emphasizes understanding the audience, setting realistic expectations, and transparently explaining AI results and confidence levels – stressing the importance of graceful degradation, knowing when not to automate, and maintaining human control.  And advocating for building ... Read more

Sean Van Tyne covers a wide array of topics centered on business and technology. Recurring themes include artificial intelligence and its applications in user experience (UX), product development, and customer experience (CX). The blog also explores concepts like agile development, strategic fit, and the importance of a customer-centric approach. Additionally, it touches upon ethical considerations in business, web accessibility, and achieving product-market fit.