Growing Lean

Innovation and Strategy: The Building Blocks of Entrepreneurship with Dean van Zyl


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Ever wonder how to identify opportunities and find solutions even amidst confusion? Look no further. Our guest for this session is none other than the serial entrepreneur Dean van Zyl, CEO of National Adhesive. As we journey through his entrepreneurial life from South Africa to his ventures in the US, Dean reveals how pattern recognition helped him spot an opportunity in the consumer adhesive market that many might have overlooked. He shares his unique business strategy of utilizing a whiteboard to record opportunities, emphasizing the need to stay focused on the present task, and how vital it is to have a clear end goal in mind. 

In this heart-to-heart conversation, Dean also talks about the importance of anticipating challenges and ensuring you have a supportive team to navigate these hurdles. He highlights how open communication and diversity of thought have been pivotal in his decision-making process, and why establishing a company culture from the beginning is critical. Hear about how innovation has been a driving force behind his business's success and how partnerships with specialized companies have fostered the creation of new products and eco-friendly packaging. Prepare to be inspired as Dean shares his experience of running a fully remote business and generously gives advice to fellow entrepreneurs looking to succeed in his industry. This episode is a goldmine for anyone seeking to understand entrepreneurship at a deeper level. Listen in and get inspired!

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Growing LeanBy Ethan Halfhide

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