Discover how some of the most creative people – based on their creative ideas succeeding in the real world – are so creative. These are insights and even secrets that can benefit anyone listening to the podcast with any business needed at any time.

From earlier podcasts, we all know the power of diversity to fuel breakthrough innovation. Some companies are experimenting with open innovation as a way to dramatically increase the diversity they access in the innovation programs. Discover how this can help an innovation program and the conditions where it is not so helpful. These are insights that can help any business in their efforts to sell more and make more.

Apple is always on the list of the most innovative companies. In this rare interview, Tim Cook shares the "secret sauce" to their long-term innovation success. Discover what works for them and how you can make this work for your innovation program.

It is no secret that major corporations have struggled with innovation over the last decade or two. Some companies are experimenting with creating startup like business units within the larger enterprise. Some of work and some have not. Discover what makes the difference and how this could help your business.

One of the world's most innovative companies has brought much-needed innovation to the workplace. Discover the specific actions Google has taken to create the powerhouse workplace has today. The insights from this podcast can help any business.

There is no time in a company's history when innovation becomes more important than when a business decline/distress needs to be turned around. Discover in this podcast the specifics of innovation that turned around some well-known companies in their time of need.

Innovation is often most needed and most valuable when it is used to turn around a struggling business. In this two podcast series, we learn how powerful innovation turned around businesses like Nintendo, Marvel, Netflix, and Pabst blue ribbon beer. I specifically share the insights that are proven and practical so that they can help you sell more and make more.

In this podcast we learn powerful creativity insights from one of Hollywood's most successful creative producers with award-winning movies and television shows. These insights are somewhat unique to him. These are insights that can help your innovation program sell more and make more.

This podcast covers some of the most important innovation lessons that major companies have learned about innovation in the last year. I have chosen the lessons that can be of greatest immediate help to you in your business.

Most companies have a business strategy but so very few have an innovation strategy that is usually critical to the success of the business strategy. In this podcast, you learn how to simply and easily create a practical innovation strategy for your business. Insights in this podcast are primarily drawn from a remarkable article in the Harvard Business Review.