Inside Ladies Playbook

Join Atoya Burleson as she sits down with Jen Hayes Lee for a powerful conversation about breast cancer awareness, family history, and the importance of prevention. Jen shares her personal journey, her mother’s legacy, and how her experience inspired her to advocate for women’s health. Together, they discuss the importance of knowing your risk, advocating for yourself, and empowering the women and families around you to take proactive steps toward their health.

Join host Atoya Burleson for an inspiring conversation with Cherie Hoeger, founder of Saalt, about building a purpose-driven business that is transforming women’s health and creating global change. Cherie shares her entrepreneurial journey, the importance of breaking stigmas around menstrual health, balancing motherhood and leadership, and how a commitment to empowering women and girls has shaped Saalt’s mission. Together, they explore the power of purpose, the importance of community, and what it takes to turn an idea into a lasting impact.

Join host Atoya Burleson for Part 2 of the Financial Playbook series with Andrea Feeney and Stevi Mumma of Edward Jones as they break down how couples can get on the same page financially, communicate openly about money, and create healthy boundaries around family finances.

From building a household budget to navigating requests for financial help from family and friends, this conversation offers practical strategies for protecting your financial goals without creating unnecessary tension. Andrea and Stevi share how couples can establish a seasonal gifting cap, communicate clear limits, and even use their financial advisor as a trusted third party when it comes to saying “no.”

Because financial wellness isn’t just about the numbers, it’s about communication, boundaries, and making decisions as a team.

Join host Atoya Burleson for a conversation with Brittany Jordan, as they unpack the story behind Harder to Keep and the experiences that have shaped Brittany’s journey. From navigating money and financial literacy with her husband, Michael, to understanding how eight years of military service shaped the woman she is today, Brittany opens up about the lessons, challenges, and growth behind her story. She also shares her journey of overcoming the fear of showing up online, doing the work, and stepping into a new season with intention.

Atoya sits down with Kristyn Bly, LCMHC-S, founder of Daybreak Counseling, for a conversation about common relationship patterns that can create disconnection and conflict. They explore the “versus” dynamic, defensiveness as a communication barrier, losing yourself in a relationship, and the anxious-withdrawal (pursuer/withdrawer) pattern. Kristyn shares practical insight on recognizing these patterns, improving communication, and creating healthier, more connected relationships.

In this episode of the Inside Ladies Playbook Podcast, we sit down with Evita Kunke, Chief Creative Officer of Honeydew Sleep, to explore the connection between quality sleep, recovery, wellness, and peak performance. Evita shares the story behind Honeydew Sleep, her entrepreneurial journey, and how intentional design and innovation are helping redefine the way we rest, recover, and perform—at home and on the go.

On this episode of Inside Ladies Playbook, Atoya and Nate Burleson open up the Couples Playbook with NFL defensive lineman Adam Gotsis and his fiancée, Alexandra Sanders. From Adam’s journey from Australia to the NFL to their unexpected first date, the couple shares their story of love, career, family, and partnership.

They talk about balancing demanding careers, supporting each other through the highs and lows of the NFL, maintaining individual identities, navigating challenges, and being intentional in their relationship. Plus, they share the story behind their engagement. Tune in, you don’t want to miss this one!

What happens when a young athlete suddenly starts earning significant money through NIL or signs their first professional contract? In Part 1 of The Financial Playbook, Atoya Burleson sits down with Edward Jones financial advisors Stevie Mooma and Andrea Feeney to break down the financial realities facing today’s rising athletes—from creating financial structure and preparing for taxes to making professional income last beyond the 16–18 week NFL season. 

They share practical strategies for balancing lifestyle spending with long-term goals, building generational wealth, and creating a strong financial foundation from day one.

Join host Atoya Burleson for a conversation with Victoria Treadwell about navigating NFL life, finding your identity beyond the jersey, building genuine sisterhood, motherhood, entrepreneurship, and the power of community. Victoria gets candid about her journey as a WAG, launching her fragrance brand, and creating impact through Lead the Way Foundation.

Atoya sits down with NJ Falk, Managing Partner at APL, Chief Mentourpreneur™, and Co-Founder of Forward Female, for a conversation about leadership, authenticity, mentorship, and supporting women.

NJ shares her journey, navigating being the only woman in the room, overcoming self-doubt, and why staying true to yourself is one of the most powerful tools for success.