In this episode of Inside the 90, Andrew talks about how to fix ineffective meetings and move from “ugly and bad” to better. The conversation breaks down why most meetings fail, lack of structure, purpose, and follow-through, and how implementing a consistent cadence, clear outcomes, and simple rules can dramatically improve productivity. Andrew and Jami highlight EOS meeting rhythms, practical scheduling tactics, and cultural habits that turn meetings into a powerful tool for alignment, accountability, and execution.

Key Topics

- Why most meetings fail and how poor structure leads to wasted time.

- The importance of meeting cadence: annual, quarterly, and weekly (L10).

- Difference between “working on” vs. “working in” the business meetings.

- Why adding meetings initially can actually lead to fewer meetings long-term.

- Practical rules: 15/45-minute meetings, no meetings on Fridays, and time buffers.

- Setting clear meeting outcomes to improve efficiency and focus.

- Using L10 principles across all meetings, including client meetings.

- Building a meeting culture that prioritizes accountability and execution.

Chapters

00:00 - Intro: The “ugly, bad, and better” of meetings.

02:00 - Why meetings matter and common frustrations teams face.

05:00 - Root causes of bad meetings: no agenda, no structure, no outcomes.

09:00 - EOS meeting cadence: annual, quarterly, and weekly L10s.

14:00 - Working “on” vs. “in” the business meetings explained.

20:00 - Why adding meetings can lead to fewer meetings over time.

25:00 - Practical scheduling rules: 15/45-minute meetings and no Fridays.

32:00 - Writing clear outcomes for every meeting.

36:00 - Using L10 principles in all meetings (internal and external).

42:00 - Creating meeting rhythms and accountability systems.

48:00 - Closing the loop: buffers, to-dos, and meeting follow-through.

52:00 - How to roll out better meeting practices across your organization.

Mentions & Credits

Death by Meeting by Patrick Lencioni — https://www.tablegroup.com/product/death-by-meeting/

EOS Worldwide — https://www.eosworldwide.com/

Level 10 Meeting (EOS) — https://www.eosworldwide.com/blog/level-10-meeting

This episode of Inside the 90 dives into the Kolbe assessment and how it helps individuals and teams understand instinctive strengths, reduce friction, and improve performance. Jami shares his journey discovering Kolbe and explains how it differs from personality tests by measuring instinct (conative behavior). The conversation breaks down the four Kolbe indexes, how to use Kolbe A, B, and C together, and how pairing Kolbe with tools like Working Genius can transform hiring, team dynamics, and leadership effectiveness.

Key Topics

- What Kolbe is and how it differs from personality and IQ assessments.

- The three parts of the brain: cognitive, affective, and conative.

- The four Kolbe indexes: Fact Finder, Follow Through, Quick Start, and Implementer.

- How instinct-driven behavior impacts team dynamics and communication.

- Using Kolbe A, B, and C to evaluate individuals, roles, and expectations.

- Identifying tension vs. strain and how misalignment leads to burnout.

- Avoiding “cognitive cloning” and building balanced teams.

- Pairing Kolbe with Working Genius to optimize hiring and team performance.

Chapters

00:00 - Intro: Why this episode applies to individuals, teams, and organizations.

02:00 - Jami’s journey discovering Kolbe and early assessment tools.

06:00 - The “aha moment” using Kolbe to improve team relationships.

10:00 - The three parts of the brain and what Kolbe actually measures.

15:00 - Kolbe A, B, and C explained (individual vs role expectations).

20:00 - Breaking down the four Kolbe indexes (Fact Finder, Follow Through, Quick Start, Implementer).

30:00 - Real-world examples of how Kolbe shows up in work and leadership.

38:00 - Team dynamics: tension, strain, and avoiding cognitive cloning.

45:00 - Using Kolbe in hiring and building high-performing teams.

52:00 - How to implement Kolbe in your organization step-by-step.

58:00 - Final thoughts and upcoming EOS Conference meetup.

Mentions & Credits

Kolbe A Index — https://www.workwithwonder.com/store

Wonderlic Test — https://wonderlic.com

Strategic Coach — https://www.strategiccoach.com

Working Genius — https://www.workinggenius.com

CliftonStrengths — https://www.gallup.com/cliftonstrengths

DISC Assessment — https://www.discprofile.com

Enneagram — https://www.enneagraminstitute.com

Wonder — https://workwithwonder.com

In this episode of Inside the 90, Jami and Andrew unpack what it really means to “trust the process” when implementing EOS. They explain that EOS is fundamentally a change-management system, not just a set of tools, and that traction comes from committing to the process before you feel fully confident in it.

The conversation covers the emotional cycle of change, why teams often hit a dip before EOS starts to click, and how leaders can use the meeting cadence and EOS tools to solve issues more objectively. They also explore how trusting the process creates freedom, removes bottlenecks, and helps a team build clarity, accountability, and momentum over time.

Key Topics

-Why “trust the process” in EOS really means trusting change management and committing before confidence shows up.

-Dan Sullivan’s 4 C’s framework: Commitment, Courage, Capability, and Confidence.

-Why EOS rollout starts with traction tools before vision tools.

-The emotional dip teams hit during implementation and why consistency matters through it.

-How EOS gives every issue a home through cadence, tools, and IDS.

-Why objective tools reduce finger-pointing and improve decision-making.

-How EOS can free up visionaries by removing them as the constant bottleneck.

-Using AI as a helper to identify which EOS tool fits a specific issue.

Chapters

00:00 - Intro and why “trust the process” matters for teams implementing EOS.

02:00 - EOS as change management, not just a business framework.

04:00 - The 4 C’s: Commitment, Courage, Capability, and Confidence.

07:00 - Why EOS starts with traction tools before vision tools.

11:00 - Early EOS friction: learning L10s, rocks, scorecards, and issue solving.

16:00 - Emotional cycle of change and pushing through the implementation dip.

21:00 - Using EOS cadence to give every issue a proper place.

27:00 - Fault the process, not the people: using tools to solve objectively.

33:00 - Cash flow example and how the right EOS tool unlocked clarity.

39:00 - How EOS creates freedom and reduces visionary bottlenecks.

45:00 - Repeating issues, hard decisions, and building accountability.

50:00 - Using AI to identify EOS tools and final thoughts on perfectible progress.

Mentions & Credits

EOS Worldwide — https://www.eosworldwide.com/

Traction by Gino Wickman — https://www.eosworldwide.com/traction-book

Strategic Coach — https://www.strategiccoach.com/

Dan Sullivan — https://www.strategiccoach.com/coach/dan-sullivan

The 4 C’s Formula — https://www.strategiccoach.com/resources/quarterly-books/the-4-cs-formula

Kolbe A Index — https://www.workwithwonder.com/store

Cam Lawson joins the Inside the 90 crew to break down the “EOS ecosystem” beyond the core tools—covering EOS-specific software (and why it accelerates traction), communities you can plug into, how to work better with EOS-aligned vendors/partners, and practical ways to strengthen team health through assessments and culture measurement. They also share rollout cautions (don’t boil the ocean), and why getting the EOS foundation solid first makes every supporting tool more effective.

Key Topics

- Why EOS-specific software helps teams gain traction faster (and how to avoid overengineering it too early).

- Differences between “working in the business” tools (CRM/PM) vs. “working on the business” tools (EOS platform).

- How to use scorecards, nested metrics, and visibility across multiple L10 teams.

- EOS communities: where to learn, ask questions, and network (online + local + annual conference).

- Partnering with EOS-run vendors for shared language, values, and execution cadence.

- Team health: using Kolbe, Working Genius, and other assessments to build trust and reduce friction.

- Measuring “Healthy” with employee needs and tying gaps back to EOS tools and habits.

Chapters

00:00 - Quick catch-up and setting up the “EOS ecosystem” conversation.

02:30 - EOS software: why purpose-built tools matter (and the early 90.io experience).

08:00 - Separating EOS priorities from day-to-day task systems (mental clarity + commitment).

12:30 - Scaling EOS down the org: multiple L10s, moving issues, and scorecard rollups.

18:00 - Warning: don’t overbuild tools/metrics before the EOS foundation is stable.

22:00 - Communities: EOS Academy/Base Camp, Rocket Fuel, EOS Conference, and online groups.

30:00 - Local EOS meetups + ENRG chapters and why in-person community accelerates learning.

35:00 - Vendors/partners: why EOS-run companies make better collaborators.

41:00 - Team health: Kolbe, Working Genius, Strengths, and building a shared language.

49:00 - Measuring “Healthy” with critical employee needs + tying results back to EOS tools.

56:00 - Wrap-up: focus on the foundation first, then layer ecosystem support.

Mentions & Credits

Ninety (EOS software; referenced as “90/90.io”). https://www.ninety.io/

EOS Worldwide (official EOS org/site). https://www.eosworldwide.com/

EOS Academy (courses). https://academy.eosworldwide.com/courses

EOS One (EOS Worldwide software portal mentioned indirectly via EOS tools ecosystem). https://app.eosone.com/

Strety (EOS software). https://strety.com/

Traction (book by Gino Wickman). https://www.eosworldwide.com/traction-book

Rocket Fuel (book by Gino Wickman & Mark C. Winters). https://www.eosworldwide.com/rocket-fuel-book

VisionSpark (recruiting/services mentioned; Integrator search). https://visionsparksearch.com/

Kolbe A Index (assessment). https://www.workwithwonder.com/store

Working Genius (assessment/model). https://www.workinggenius.com/

Clifton Strengths (Gallup StrengthsFinder). https://www.gallup.com/cliftonstrengths/

Patrick Lencioni “Smart vs Healthy” (video). https://www.tablegroup.com/smart-vs-healthy-video/

In this episode of Inside the 90, Jami and Andrew welcome Cam Lawson to talk about networking that actually works—especially inside the EOS community. They contrast “busy networking” with relationship-building, share the “hive / queen bee” framework for finding the right communities, and emphasize leading with curiosity, generosity, and authenticity (not pitches). Practical tactics include going deep with fewer conversations, staying top-of-mind with genuine check-ins, building relationships in LinkedIn comments (not DMs), and making thoughtful introductions that help others win.

Key Topics

- Networking as relationship-building (not lead harvesting).

- “Hive + queen bee” framework for finding your community.

- Go-Giver mindset: give value first, don’t pitch.

- Being “vibrant” vs. trying to sound smart.- Curiosity prompts that deepen conversations fast.

- Staying top-of-mind through thoughtful follow-up.

- LinkedIn networking: relationships in the comments, not the inbox.

- Healthy automation vs. AI “connection” (and why it backfires).

- In-person event strategy: depth over volume.

- The art of making great introductions (and asking both parties first).

Chapters

00:00 - Welcome + Cam’s background in EOS and community-building.

03:10 - The “hive” framework and why “queen bees” matter in networking.

07:05 - One rule to live by: don’t network just to be busy; network with intention.

10:15 - The Go-Giver approach: give first, avoid the pitchy coffee meeting.

14:10 - “Be vibrant”: authenticity and doing what energizes you (golf, hikes, community).

18:05 - LinkedIn: relationships in the comments, not the inbox; avoid AI spam.

23:00 - In-person tactics: two deep conversations, memorable connection points, follow-ups.

28:10 - The power of introductions + intro templates and “ask both sides first.”

32:00 - Wrap-up + tease next episode (EOS ecosystem tools and support).

Mentions & Credits

Entrepreneurial Operating System (EOS) — https://www.eosworldwide.com/

EOS One (software mentioned as part of the EOS world) — https://eosone.com/

The Go-Giver (book) — https://thegogiver.com/

BizTrek Marketing Method (and “12 Triggers” mentioned in discussion) — https://biztrek.com/

Wonder (marketing agency referenced) — https://www.workwithwonder.com/

BITE7 (organizational health / engagement survey referenced) — https://www.bite7.com/

In this episode of Inside the 90, the hosts break down the concept of founder-led sales and how entrepreneurs transition from being the sole driver of revenue to building a scalable sales engine. They explore the different stages of company growth — from starter to grower to scaler — and outline a five-step framework specifically for service-based businesses. The conversation emphasizes defining a clear go-to-market strategy, separating sales functions, building accountability systems, and avoiding the common pitfalls founders face when trying to delegate sales. The episode provides a practical roadmap for moving from relationship-based selling to repeatable, systemized growth.

Key Topics

- Founder-led sales in service-based businesses.

- The five stages of company growth (Seeker → Starter → Grower → Scaler → Giver).

- Building a clear go-to-market strategy.

- Target market, three uniques, and proven process.- Breaking sales into five functional components.

- Delegation triggers and hiring at the right time.- 90-day sales sprints and campaign planning.

- Avoiding founder whiplash and reactive pivots.

- Productizing services vs. maintaining customization.

- Building repeatable systems and sales playbooks.

Chapters

00:00 – Holiday reflection and year-end momentum.

04:30 – Founder-led sales and business growth stages.

09:00 – The three components of a go-to-market strategy.

16:30 – Product-market fit in service businesses.

22:00 – Breaking sales into five key functions.

30:00 – Delegation triggers and hiring mistakes founders make.

36:00 – 90-day sales campaigns and accountability cadence.

45:00 – Avoiding whiplash and premature pivots.

50:00 – Building a sales playbook and CRM system.

55:00 – Transitioning from founder-driven to scalable sales engine.

58:00 – Preview of upcoming episode with guest Kim Lawson.

Mentions & Credits

EOS (Entrepreneurial Operating System) – Business operating framework referenced throughout the episode.https://www.eosworldwide.com

2Bobs Podcast – Podcast for professional services firm founders.https://2bobs.com/podcast

In this Inside the 90 rapid-fire episode, Jami and Andrew answer common EOS® questions from listeners. They cover how to properly use the Issues List beyond the leadership team, whether EOS works for a company of one, and what employees should expect when their organization starts EOS. Through practical examples and real-world experience, they break down how EOS creates clarity, traction, accountability, and healthier teams—whether you’re a solo founder or part of a growing organization.

Key Topics

- How to use the EOS Issues List effectively.

- Encouraging teams to raise and track issues.

- EOS for solo founders and early-stage businesses.

- Using 90-day planning to avoid shiny object syndrome.

- What employees should expect when EOS is introduced.

- Vision, traction, and healthy team dynamics.

- EOS as a framework for clarity and accountability.

Chapters

0:15 – Rapid-fire EOS questions intro.

0:25 – Not seeing enough issues on the Issues List.

0:45 – Educating teams on what belongs on the Issues List.

1:53 – Solving issues during the week vs. saving them for L10s.

3:10 – Using the Issues List to reduce unnecessary meetings.

4:33 – Why every team member deserves a place to raise issues.

4:54 – Can EOS work for a company of one?

5:07 – Building Wonder on EOS from day one.

5:28 – Defining a personal 10-year target as a founder.

6:20 – Living in 90-day cycles to find product-market fit.

7:42 – How EOS prevents shiny object syndrome.

8:39 – Using EOS tools in personal and family life.

9:31 – Why EOS is valuable even before hiring employees.

10:35 – What to expect when your company starts EOS.

11:48 – Why leadership teams implement EOS.

12:33 – Vision, traction, and accountability explained.

13:07 – EOS and building healthy, cohesive teams.

14:01 – Culture, shared language, and community.

15:39 – Advice to leaders on communicating EOS rollout.

16:29 – Wrapping up rapid-fire questions.

What makes a Visionary–Integrator relationship actually work in EOS®?

In this episode of Inside the 90, Jami and Andrew break down what it really takes to find, hire, and work with the right integrator. From timing and trust to healthy friction and accountability, they share real-world lessons from building Wonder on EOS—and why the Visionary–Integrator partnership is the glue that holds a company together.

If you’re a founder, visionary, or EOS-run organization, this episode will help you avoid common mistakes and build a stronger leadership team.

Key Topics:

- The Visionary–Integrator relationship in EOS.

- How to find and hire the right integrator.

- Timing and fit versus experience.

- Trust, friction, and mutual accountability.

- EOS tools: Same Page, Level 10, Issues List.

- Fractional integrators vs. full-time integrators.

- The Five Rules of the Visionary–Integrator relationship.

Chapters:

0:00 – Welcome and seasonal catch-up.

3:45 – Jami’s early EOS experience and first integrator-like partnership.

8:30 – Why the integrator role is hard to get right.

13:15 – Searching for the right integrator and defining fit.

18:40 – Scaling creativity without over-process.

23:30 – Timing, trust, and finding Warren.

28:10 – Why the VI relationship is the glue of EOS.

33:20 – Healthy friction vs. weak VI dynamics.

38:45 – Letting the integrator truly own the seat.

44:10 – Financial acumen and the Disney VI example.

48:30 – Where and how to find an integrator.

54:10 – Fractional integrators and transition strategies.

58:30 – The Five Rules of the Visionary–Integrator relationship.

1:05:20 – Final advice and next steps for visionaries.

This episode breaks down how to build and use EOS scorecards without overcomplicating them. The hosts explain where teams should start, how to choose meaningful metrics, and how scorecards drive clarity, accountability, and better decision-making. Through real-world examples, they show how simple, well-chosen measurables create alignment, surface issues early, and help leaders focus on what truly matters each week.

Key Topics:

- EOS scorecards and the five foundational EOS tools.

- How to choose the right measurables.

- Leading vs. lagging indicators.

- Using scorecards in weekly Level 10 meetings.

- Accountability and “everyone has a number”.

- Avoiding over-automation and over-analysis.

- Real-world examples of effective metrics.

- Scorecards as a tool for alignment and clarity.

Chapters:

00:00 – Why scorecards are one of the hardest EOS tools to implement.

03:45 – Where to start: building scorecards by organizational flow.

08:30 – Choosing simple metrics and avoiding perfectionism.

13:10 – What to do when data doesn’t exist yet.

18:20 – How scorecards should be used in Level 10 meetings.

24:00 – When a red metric becomes an issue to solve.

29:15 – Avoiding bloated scorecards and focusing on what matters.

34:40 – Connecting individual roles to scorecards (“everyone has a number”).

41:10 – Creative and powerful real-world metric examples.

49:30 – Scorecards, rocks, and weekly to-dos working together.

56:20 – The “napkin test” for leadership scorecards.

01:01:30 – Final takeaway: don’t overthink it—use the scorecard as designed.

This episode explores the often-misaligned relationship between sales and marketing, breaking down the causes, phases, and solutions for better collaboration. The hosts—one coming from a sales background, the other from marketing—discuss how alignment changes based on a company's growth stage, why it's so hard to measure ROI in marketing, and how tools like EOS’s Proven Process and the VTO can create harmony across teams. Packed with practical stories and strategic insights, this is a guide for founders, agency leaders, and growth-stage teams trying to sync their messaging, leads, and long-term goals.

Key Topics:

- The definition and interdependence of sales and marketing.

- Aligning sales and marketing through EOS tools like the VTO and Proven Process.

- Growth stages: seeker → starter → builder → grower → giver.

- Marketing as more than just lead gen—brand, awareness, internal alignment.

- Experimental vs. systematic sales approaches.

- Why tracking ROI takes 18+ months.

- Missteps: promoting top reps to sales leaders, splitting the functions too soon.

- Importance of empathy, shared vision, and aligned metrics.

Chapters:

00:00 – Sales couch vs. marketing chair: kicking off the tension.

01:20 – What does sales really need from marketing?

03:00 – When to turn on marketing: before or after product-market fit?

05:45 – Seeker to starter: why selling comes before scaling.

09:00 – The buyer’s journey and why marketing takes time.

13:00 – Using EOS's Proven Process as a unifying framework.

17:00 – Marketing’s role in experimentation and brand consistency.

22:00 – Marketing vs. lead gen: defining and separating the two.

27:00 – Sales reacting without marketing: broken expectations.

30:00 – Collateral control and the shared role of storytelling.

35:00 – Tech stack, CRM, and the 18-month maturity window.

40:00 – Brick-by-brick: aligning growth stages with infrastructure.

44:00 – Common pitfalls: rushing ROI, promoting top reps, wrong expectations.

46:00 – Final take: Smart work takes time. Trust the process.