Inside The Greenroom | AYR

Inside The Greenroom | AYR

By Pete Vargas IIIBusinessEntrepreneurship
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Inside The Greenroom | AYR episodes

  • 79. Get Started and Get Booked as a Speaker in 2021 with Grant Baldwin from The Speaker Lab

    Give a big warm welcome to owner, speaker, and coach at The Speaker lab, Grant Baldwin Inside The Greenroom! 

    Today we are taking time to serve our listeners who are new to the speaking game. Or, as we like to call you, “the best-kept secret.”

    It is crazy to say that we are wrapping up the first month of 2021. It has been a wild and unpredictable year already… Despite the ever-changing world around us, we believe that there are a few things you can still predict in this life.

    One of them is your success as a speaker. 

    In this episode, Grant gives some incredible insight into how you can practically upgrade your speaking career behind the scenes, establishing yourself as an expert in your niche and create a foundation that will set you up for long term success. 

    Learn about the S.P.E.A.K. method, what event and meeting planners are looking for, the two questions every audience wants answered, and how you can start making money with every gig. 

     

    P.S.

    Of course, we didn’t forget about our event and Meeting Planners! Hear Grant’s best advice on working with speakers and how you can take your event to the next level! 

    Jump into 2021 with the confidence you need! Listen now. 

    Here’s More Of What We Cover:

    • How customizing your speaking career can open doors
    • The method that helps Grant’s clients start speaking professionally
    • How Grant pivoted AND helped his clients pivot during the pandemic
    • Why you should establish yourself as the expert
    • Building a foundation that books you gigs
    • How to acquire paid speaking gigs
    • How to establish yourself as the expert
    • The two questions every audience wants to know
    • Why you should have a professional-grade website
    • How you can create the Demo video that’s right for YOU
    • When you should speak for free
    • How to know when to scale your business
    • How the industry has changed since 2020
    • The most important thing you can do as a meeting planner
    •  
    • And much more!

     

     

    LINKS:

    Connect with Grant:

    • Website: thespeakerlab.com
    • Podcast: The Speakers lab Podcast 
    • Calculator: myspeakerfee.com
    • Facebook: www.facebook.com/grantbaldwin 
    • Twitter: twitter.com/grantbaldwin
    • Insta: www.instagram.com/getpaidtospeak/?hl=en 
    • LinkedIn: www.linkedin.com/in/grant-baldwin-641a03105/ 
    • Company Name:  The Speaker Lab
    • YouTube: www.youtube.com/thespeakerlab

     

    Connect with Blair:

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

    Influential Speakers in Grant’s life: 

    • Josh Shipp

     

    Episode Minute By Minute:

    • 0:27 Episode starts
    • 0:55 Welcome Grant
    • 1:19 How Grant got started in the speaking industry
    • 5:40 A look inside Grant’s speaker framework
    • 13:54 Putting in the reps to nail your speech
    • 15:47 So what, now what?
    • 19:13 The importance of having a good website
    • 25:57 Key mistake to avoid when making your sizzle reel
    • 28:15 Tips on every speaking gig
    • 32:32 Grants best advice for scaling 
    • 36:08 The “best” speaking style
    • 38:16 Get paid what your worth on virtual stages
    • 44:47 The importance of building relationships as a speaker
    • 47:51 We are all figuring it out right now
    • 51:13 The speakers who have impacted Grant’s life the most

    More About Grant:

    Grant Baldwin is the author of “The Successful Speaker” and founder of TheSpeakerLab.com, a training company for public speakers. He is also the creator and host of The Speaker Lab podcast and has coached thousands of speakers. He has been regularly featured in the national media included Forbes, Inc., Entrepreneur and the Huffington Post. He lives near Nashville, Tennessee with his wife and three daughters.

    55 min
  • 78. 75 Hard: Jump Start Your New Year with Andy Frisella

    Here at Inside the greenroom and Advance Your Reach we take health and wellness seriously because we know first hand how intertwined your physical health is to the success of your business. 

    If you want to make more sales, grow your business, get on more stages, and create more influence this episode is for you. 

    Today we, welcome, Andy Frisella Inside the Greenroom! Andy is an entrepreneur, bestselling author, highly sought after consultant, and public speaker. He has been featured in Inc., Entrepreneur & Forbes Magazine.  

    You may recognize Andy’s name because he is the creator of the viral mental toughness program “75 Hard.” We believe this program could be the winning edge you have been looking for in 2021. Hit play to hear more about 75 Hard and how you can start changing your life today! 

    More of what we cover:

    • How people waste their lives
    • Create an unstoppable mindset for our life
    • The story behind 75 hard.
    • The first step towards mental toughness 
    • How to have a “never say die” attitude
    • When Pete lost $5 Million
    • What the main focus of every entrepreneur should be
    • Are you going to sulk or pivot?
    • Tips to generate sales
    • How necessity leads to great ideas
    • How mental and physical health are often the same
    • How Pete feels about 75 Hard
    •  
    • And much more!
    •  
    •  

    LINKS:

    Join 75 Hard:

    • andyfrisella.com/pages/75

     

    Connect with Blair:

     

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

     

    Episode Minute By Minute:

    • 1:06 Meet Andy
    • 2:35 Andy’s background 
    • 7:20 How Andy started his journey to mental toughness
    • 15:11 A look into 75 hard
    • 25:30 The importance of documenting progress 
    • 27:50 How 75 hard can benefit your business
    • 38:59 How discipline and happiness work together 
    • 45:17 Andy’s encouragement for 75 hard
    • 46:07 Million dollar loss 
    • 47:00 Andy’s tips for generating more sales
    • 52:41 The best way to approach business
    • 57:37 Closing with Blair

     

    More About Andy:

    Andy Frisella is the CEO of 1st Phorm Internation, a nutritional supplement company that takes in more than $175 million in revenue each year. He started the business in his early 20s with a friend and has become a star entrepreneur and business leader.

    59 min
  • 77. Split Testing: The Silver Bullet At Any Stage Of Business with Andrew Muller

    Welcome speaker, entrepreneur, and expert market tester Andrew Muller Inside The Greenroom! 

     

    Hooks, headlines, graphics, speeches, and videos are some of the elements that we as entrepreneurs should be obsessing about when trying to grow our business. It is a priority to optimize these things whenever we can. 

     

    However, there is a crucial step during the processes that most people overlook and that can set you up for guaranteed success. 

     

    What is it? Testing.

     

    Today we get to talk with Andrew about how he got into the world of market testing and how this method can save you not just money but time. Andrew gives some great insight into how you can test multiple ideas that will give you passive feedback from your ideal audience, allowing you to save time, solves problems quicker, and gain more ROI. 

     

    Whether you’re a speaker, entrepreneur, or meeting planner, have a large budget, or need to keep it small, market testing is the tool that anyone can use to understand not just what your audience needs but just what your audience will engage with. From online courses to testing your free gifts, market testing can give you the data on just what is working and how you can better impact your industry. 

    Here’s what we cover:

    • How you can test topics on Facebook 
    • How to get a winning idea before putting it out there
    • How you can test 100 ads on a shoestring budget
    • How to address a problem that your audience will understand
    • The importance of testing speaker topics
    • Finding what your audience wants VS. what will ACTUALLY catch their attention
    • How to pierce the market
    • Why doing it wrong can give you a better look at what your audience wants
    • The importance of testing speaker topics
    • The 2 big pain points for your audience
    • What rapid testing data means and how to use it
    • How pre-vetting your audience can help with ads
    • And much more!

     

    LINKS:

     

    Connect with Andrew:

    • Website: andrewmullercreative.com
    • Facebook: www.facebook.com/andrewmichaelmuller
    • Email: [email protected] 
    • LinkedIn: www.linkedin.com/in/andrew-muller

     

    Connect with Blair:

     

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Facebook: www.facebook.com/youreventsmatter
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

     

    Learn More About our Stage Agency: 

     

    Influential Speakers in Andrew’s life: 

    • Scott Adams

     

    Episode Minute By Minute:

    • 0:28 Welcome Andrew
    • 1:46 Andrew’s origin story
    • 6:55 The Value of a good idea
    • 7:40 Testing for your ideal audience 
    • 15:11 How testing your ads can lead to more conversions 
    • 24:49 The emotional response for keyphrases 
    • 30:34 Andrews approach to event marketing
    • 35:35 Social Proof sells
    • 42:40 How to use split testing as a start-up
    • 52:27 The speakers who have impacted Andrew the most

    More About Andrew:

    Before becoming a marketing entrepreneur, Andrew Muller worked for Microsoft in their PPC division. His company (Andrew Muller Creative) now specializes in a new type of hyper-agile market testing called The Market Testing Incubator, where he’s able to test hundreds of ideas in a month (his average market test costs $2.63) with the goal of lowering lead costs. He helps clients who are spending thousands on media buying a month but aren't getting the ROI they need

    55 min
  • 76. Passion and Provision: How To Lead a Fulfilled Life with Michael and Kathryn Redman

    Welcome owners of marketing and consulting firm Half a Bubble Out and co-authors Kathryn and Michael Redman Inside the Greenroom!

     

    As entrepreneurs, we dream big. We dream of ways to create revenue was to have more impact,  and we dream of ways to gain more influence to help change the world.

     

    However, for many of us, somewhere between the bottom line and getting stuck in the clouds, we can fall into repetition and focus so much on one goal that we start to lose sight of why we started in the first place.

     

    Today our incredible guests know that you don’t have to have one or the other, you can feel fulfilled every day and still provide for your family, your employees, and your clients. 

     

    Kathryn and Michael have made it their life’s goal to lead businesses and solo-preneurs alike to not only market and scale their businesses but do it in a pain-free way. If there’s a disconnect between the dream for your future and where you are day in and day out, this episode is for you!  

    Here’s what we cover:

     

    • How they grew 200% in 2 years
    • How to appropriately scale your business
    • The 3 things that will help scale your business
    • The importance of having a leadership coach who isn’t a quick start entrepreneur coach.
    • What solo-preneurs can do to grow your business
    • How you can feel fulfilled AND make money
    • Finding the pain points in growing your business
    • How to engage your employees in your vision
    • 3 mistakes you should watch out for
    • And much more!

     

    LINKS:

     

    Connect with Michael and Kathryn:

     

    • Website: www.halfabubbleout.com
    • Mentioned in Podcast: www.fufilledthebook.com
    • Facebook:  www.facebook.com/michael.k.redman
    • Twitter: twitter.com/HalfaBubbleOut
    • Insta: www.instagram.com/halfabubbleout
    • LinkedIn: www.linkedin.com/in/michaelkredman
    • Company Name: Half a Bubble Out
    • YouTube: www.youtube.com/channel/UC-DXQjQ85angh_wMJ5oSHpg

     

    Connect with Blair:

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

     

    Influential Speakers in Kathryn and Michael’s life: 

    • Stephen M. R. Covey
    • David Allison

     

    Episode Minute By Minute:

    • 0:36 Welcome Kathryn and Michael
    • 1:59 How Kathryn and Micheal got started
    • 6:49 When the great recession hit
    • 10:25 The 3-fold framework to scaling a business appropriately 
    • 16:54 Why your company needs more than just vision
    • 20:22 Solo-preneurs and money
    • 23:35 The importance of having a coach or mentor
    • 25:51 Go for what’s possible
    • 27:41 Learn about Kathryn and Michael’s book
    • 30:32 Key differentiators of leaders
    • 38:40 What entrepreneurs should worry about other than the bottom line 
    • 42:02 The worst mindset for a boss to have
    • 43:58 Recap
    • 46:53 The speakers and influencers that have impacted Kathryn and Michael the most

    More About Kathryn and Michael:

    Kathryn and Michael K. Redman are sweethearts, best friends, and the husband-and-wife team behind Half a Bubble Out (HaBO), a marketing and business consulting firm. They’re the co-authors of Fulfilled: The Passion & Provision Strategy for Building a Business with Profit, Purpose & Legacy, as well as the founders of HaBO Village, a membership website which helps leaders build Passion & Provision companies. Michael and Kathryn have been featured in Forbes and Entrepreneur magazines, built two 7 figure companies, been visiting professors at multiple universities, are frequent guest speakers, and are the creators and co-hosts of the HaBO Village Podcast. For over 18 years, they’ve helped business leaders grow their companies through marketing, business coaching, and leadership development. They currently reside in their hometown of Chico, California, where they love going to work every day.

    51 min
  • 75. Limiting Negative Habits In The New Year with Brian Bogert & Manuel Astuc

    Welcome Psychiatrist and Coach Manuel Astruc and Speaker, Coach, and Owner Brian Bogert Inside the Greenroom!

     

    With the New Year right around the corner, there is ever-growing anticipation for a reset, a clean slate, and a new mindset. As entrepreneurs and speakers, this is a good time to reflect and take inventory of our mindsets, habits, and routines. Running full speed ahead all year long has a propensity to let negative habits creep in. 

     

    Today, you’ll get a look into the lives of Brian and Manuel as they speak to us about the importance of your story and how being aware of how you live life translates tenfold into your business. This conversation has the power to set 2021 up to be the year you create more impact, gain revenue while simultaneously reducing stress and burnout. 

    Sound good? Then dive right in!

     

    Manuel shares how you can move from negative habits that may be bringing burn out prematurely,  your choices carrying power, and how you can turn your “stress into success.” 

     

    Brian will give you insight on just how important it is to be intentional, even in the small things to create space, and freedom in your home, business, and mind. 

     

    Clean your slate, reduce stress, and live a happier, longer, fuller life!

    Here’s what we cover:

     

    • Why your story is important
    • The difference between making money and making an impact
    • How to move from negative habits and create growth
    • How to get back to your most authentic selves
    • The importance of letting responsibilities to trickle down your business
    • Intentionally showing up in the small things
    • Matching energy whether you’re live or talking to a camera
    • How Brian and Manuel pivoted in the pandemic
    • Understanding your choice and its power
    • Aligning with who you are
    • And much more!

    LINKS:

     

    Connect with Manuel:

     

    • Website: https://manuelastruc.com
    • Facebook: Facebook Page
    • LinkedIn: https://www.linkedin.com/in/manuelastruc

     

    Connect with Brian:

     

    • Website:https://brianbogert.com
    • Facebook: www.facebook.com/TheBrianBogertCompanies
    • Twitter: https://twitter.com/bogertbrian
    • Insta: https://www.instagram.com/bogertbrian
    • LinkedIn: https://www.linkedin.com/in/brianbogert

    Connect with Blair:

     

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

     

    Influential Speakers in Manuel’s life: 

     

    • Jim Rohn

     

    Influential Speakers in Brian’s life: 

     

    • Bill Shover

     

    Episode Minute By Minute:

    • 0:28 Meet Manual and Brian
    • 1:38 Why Manual went into psychology
    • 4:32 What motivated Brian to start coaching
    • 9:50 How Manual came back from burn out and started coaching
    • 18:27 How Manual helps people break negative habits 
    • 23:16 The biggest challenges Brian’s clients have to overcome
    • 28:16 How to get more grounded
    • 31:09 How Brian leverages speaking
    • 36:20 How Manual and Brian have pivoted in 2020
    • 46:27 Manuals one piece of advice for you this year
    • 46:53 Brians one piece of advice for you this year
    • 48:59 The speakers who have impacted Brian and Manual the most

    More About Manuel:

    Psychiatrist and Coach. After working for over 50,000 hours as a psychiatrist helping people change, I began to suffer from burnout. I was fortunate enough to fight my way out of burnout. Now, along with my psychiatric practice, I also coach driven entrepreneurs who are stressed out, numbed out or burnt out to improve their mental fitness so they can turn stress to success and get their edge back to build a thriving business.

     

    More About Brian:

    President/Owner of the Brian Bogert Companies, LLC. Brian is a professional speaker and peak performance coach to executives, entrepreneurs, athletes and others looking to unlock what is inside. He lives his life by the “if and how I can help” principle, which impacts everything he touches. His ability to provide energy and encouragement to those he interacts with inspires them to make their best even better. The foundation for his work is to help others become more aware, and more intentional so they can become who they already are, their most authentic selves. These are essential for becoming a positive leader across business, community and family.In addition to performance coaching, Brian helps lead and expand the Phoenix office of Lockton Companies – a global insurance brokerage firm. Brian’s deep expertise and community-minded focus make him a strategic advocate for helping people protect and build their business’. Prior to joining Lockton, he was responsible for mentoring new producers across the nation at a publicly traded brokerage firm.

     

    52 min
  • 74. The Four Core Values For A Winning Community with Todd Herman

    Welcome Elite Coach and Mentor Todd Herman Inside the Greenroom!

    The past year has brought up so many challenges, socially, in business, and even racially. As speakers, as meeting planners, and as entrepreneurs it is important for us to bring clarity, and action to our communities, businesses, and our industry. 

    Today we get to have an insightful talk with Todd Herman who has worked with elite athletes, executives, and many high-grade professionals on using their influence to create a lasting impact that answers some of today’s toughest questions. 

    As professionals within so many different fields, it's important to be mentally flexible and adaptable, so we can grow our impact, grow our influence, and answer the tough questions to change the world. You’ll hear real-life examples and practical methods to gain confidence and knowledge in whatever you are facing. 

    This is a powerful interview that you won’t want to miss if you are a leader of any sized community.

     

    Here’s what we cover:

    • How to show up powerfully during challenging times
    • Understanding the opportunity we have in society 
    • Moving from conscious competence to unconscious competence
    • Advice for mental flexibility and adaptability
    • The importance of Movement/Momentum
    • The framework for solving any problem
    •  
    • And much more!
    •  

    LINKS:

     

    Connect with: 

     

    • Website: http://toddherman.me/
    • Facebook:https://www.facebook.com/toddhermanconnect
    • Insta: @todd_herman

    Connect with Blair:

     

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

    More About Todd:

    Todd Herman has been helping ambitious achievers do hard things for over 22 years. He’s built peak performance development systems and been a strategist for ambitious entrepreneurs, athletes, and leaders who want to achieve wildly outrageous goals. He’s helped clients reach the Olympic podium, build multimillion-dollar companies, and more importantly master their inner game so they enjoy the process on the way to victory. The Boston Globe called him, ‘A Sports Training Superstar’ and he’s been featured in over 1,000 media platforms. His signature business performance system, 90 Day Year, has been named the world’s top leadership and skill development program — twice! 

    Todd is the author of the WSJ bestselling book The Alter Ego Effect: The Power of Secret Identities to Transform Your Life. He lives in New York City with his wife and three young children, and is currently the world’s worst ukulele player, but working on it.

    25 min
  • 73. Why the World Needs YOU: Shift into Purpose In 2021 with Anthony Trucks

    Welcome powerhouse entrepreneur and mindset guru, Anthony Trucks Inside The Greenroom! 

    We all know that our industry calls for innovation, and being able to pivot at the drop of a hat, but what if you dug deeper into what makes you...you? 

    Today we get some mind-expanding insight from Anthony as he talks about how you can grow your business, gain revenue, and love what you do just by understanding who YOU are. Anthony has grown from athlete to entrepreneur and one thing that has come up the most is identity, he’ll talk about how you can gain more knowledge through being “disgustingly” consistent with what and who you are. 

    When you can see who you are, you can fix blind spots in marriage, health, and even your business. 

    You’ll also get some great information on the tools that will shift your mindset, allowing you the freedom to experiment and open a world of possibilities, to create more meaningful impact, gain revenue, scale your business,  and grow your influence. 

    The plan for 2021 is here, and it all has to do with YOU!

     

    Here’s what we cover:

    • How to plan and strategize at a big level 
    • How to be consistent both professionally and personally 
    • Why you should be experimenting right now
    • The importance of “Multi-streaming”
    • How Anthony made more impact during 2020
    • Why identity is important 
    • What is holding your business back
    • Tools for shifting your mindset
    • And much more!

     

     

     

    LINKS:

    Connect with Anthony:

    • Website: anthonytrucks.com
    • Facebook:www.facebook.com/AnthonyTrucks
    • Insta: @anthonytrucks
    • LinkedIn: www.linkedin.com/in/anthonytrucks
    • YouTube:www.youtube.com/user/anthonytrucks

    Connect with Blair:

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

     

    Influential Speakers in Anthony’s life: 

    • Tamara Lowe
    • Brendon Buchard

     

    Episode Minute By Minute:

    • 1:47 Get to know Anthony
    • 8:40 How Anthony discovered his passions
    • 13:49 How Anthony helps people think differently
    • 18:50 Finding your core identity
    • 24:33 The biggest thing that holds people back
    • 33:11 The speakers who have impacted Anthony the most
    • 36:17 The importance of scaling
    • 42:12 Anthony’s advice for struggling businesses
    • 44:17 Fail and move forward

     

    More About Anthony:

    Anthony Trucks is a serial entrepreneur with one serious superpower. The power to shift with shifting times and help people start attaining their most ambitious desires as quickly as this month. He teaches people how to use the power of identity to achieve their dreams. Which is why he created The Shift Method. A process and a company focused on helping people close their “Identity Gaps” that are responsible for the shortfalls in their potential and lack of success. He then helps them upgrade how they operate so that the hard things become easy, which means more success in all areas of their life. It’s time to Make Shift Happen.

    47 min
  • 72. Do Your People Trust You? Leadership tips from Krister Ungerbock & Cheryl Mobley

    Welcome multilingual leadership communication expert, and author Krister Ungerböck and  Founder & CEO of reCalibrate Cheryl Lynn Mobley to Inside The Greenroom! 

    As entrepreneurs, speakers, and meeting planners we are the leaders that usher in a better tomorrow. But what exactly makes a great leader, and how can you instill great leadership within your team? 

    Today you get a look at not just one but TWO amazing leaders and coaches that will help upgrade your team, business, and personal life. Krister talks about how you can grow your business and create a culture that values their employees and creates trust and loyalty not only within your business but within your own personal life too. 

    Cheryl has some great insight into just what makes a great leader, and how you can foster a community to create great leaders underneath you. With high expectations and open and honest opportunities within your business, you can upgrade understanding, communication, and even compassion. 

    This episode is going to change your view both inside and out of your professional goals!

    Here’s what we cover:

     

    • How communication and relationships affect your business
    • The importance of business clarity and awareness
    • How conflict can decrease your business growth 
    • Making the connection between business and private life
    • What makes a great leader as opposed to a good one
    • What the compassion revolution has done for the industry
    • How to foster a business culture that grows the quality of your business
    • How to grow strong leaders
    • What you can do TODAY to upgrade your leadership
    • And much more!

     

    LINKS:

    Check out our Free Resources! 

    • https://insidethegreenroompodcast.com/resources/

     

    Connect with Krister:

    • Website: https://www.krister.com

    Connect with Cheryl:

    • Website: https://www.recalibrate.today.

     

    Connect with Blair:

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

    Episode Minute By Minute:

    • 0:27 Meet our guest
    • 2:28 How Krister and Cheryl got started
    • 11:05 The importance of communication and
    • 16:48 The best systems don't feel like systems
    • 22:50 Sneak peek into Cheryl's new book
    • 27:34 The blessing behind COVID for leaders
    • 30:00 The biggest question for leaders
    • 35:00 Do your people trust you?
    • 42:39 Steps everyone can take today

    More About Krister:

    Krister Ungerböck is a former CEO of a global tech company, a multilingual leadership communication expert, and author of the book 22 Talk SHIFTs: Tools to Transform Leadership — in Business, in Partnership and in Life. His work has appeared in NPR, Forbes, Inc., Fast Company, HR.com,, Recruiter.com and Entrepreneur. Prior to exiting corporate life at age 42, Krister was CEO of one of the largest family-owned software companies in the world. While leading the company to over 3,000% revenue growth, his team achieved remarkable employee engagement levels of 99.3%, won five consecutive Top WorkplaceAwards and became a dominant player in its market niche — event management software.

    More About Cheryl:

    As the Founder & CEO of reCalibrate Cheryl Lynn Mobley is passionate about helping organizations play at the top of their game.  She guides leaders in creating businesses that are profitable, internally aligned and provide an environment that supports growth and passion. Cheryl’s record as President of a top tier hospital that increased profits, decreased operating costs, provided ‘best in class’ quality and maintained stellar employee retention & engagement, speaks for itself. She is successful in helping others because she has been there, done that. She easily shares her experience, systems, and methodology with organizations who want to get to their next level.

    49 min
  • 71. Leverage Facebook Groups at Any Stage of Business with Rachel Miller

    Give a warm welcome to blogger, entrepreneur, and best-selling author Rachel Miller Inside the Greenroom!

    They say you’re only as strong as your weakest link, but what if you had the tools and strategy to create a social media group that was disaster-proof? Facebook groups are one of the smartest tools you can use for growing revenue, impact, and even maintaining a healthy community. (if you know how to use them.)

    Rachel is a master at building social pages with a loyal fan base, for over a decade now. Today we get a behind the scenes look at how she created a stable framework of engaging content and active members plus, you’ll gain a better understanding on how best to tell your story, create loyal fans, invite the RIGHT people for your group, and just how crucial leveraging the power of Facebook Groups is.

    If you’re in the speaking business or if you are an entrepreneur, don't miss this high energy episode, it is jam-packed with content that will have you upgrade your groups while expanding your reach!

    Here’s what we cover:

    • The framework of a great Facebook page
    • How you can tell your story to create interaction
    • The top tactics to grow your Facebook group
    • How to create content that will make loyal fans
    • Creating curated lists to invite the RIGHT people to your group
    • What a catalyst group is
    • Real-life examples of practical tactics on Facebook reach
    • How to create a viral post without spending too much money
    • Fan page vs. Personal profiles
    • And much more!

     

    LINKS:

    Join Our Groups!

    • Rise Up World
    • Your Events Matter 

     

    Connect with Rachel:

    • Website: https://rachelmiller.com
    • Moolah Life: https://moolah.life/get_the_course
    • Facebook:  https://www.facebook.com/leviandrachel
    • Youtube: https://www.youtube.com/channel/UCFQvulN3I3ewUMN1Cd385Gg

     

    Connect with Blair:

     

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

     

    Episode Minute By Minute:

    • 0:02 What to expect today
    • 1:43 Welcome Rachel
    • 3:40 Rachel’s framework for content
    • 6:50 How to know if people care about your content
    • 11:20 Real-life examples of group content that works
    • 17:22 What is your business manifesto?
    • 21:21 The #1 way to grow your Facebook group
    • 26:30 What growth tactics to use when
    • 33:10 Never over post again
    • 46:11 Facebook is an echo system
    • 49:33 Q&A with Rachel

     

    More About Rachel:

    A serial, online entrepreneur, and a mom of six kids! As a best-selling author, successful blogger, and entrepreneur, who has helped build social pages with millions of fans for over a decade, she knows a thing or two about engaging content. She will show you how to up your content game and build loyal, raving fans for your stuff too.

    1 hr 2 min
  • 70. Never Leave Money on the Table Again with Susie Carder

     

    Welcome Speaker, Profit Coach, and Self-Made Millionaire Susie Carder Inside the Greenroom!

     

    You’ve heard it said that content is king but really at the end of the day we all know revenue is king. We are all trying to fill out our value ladders, build our product suites, and see how we can create revenue streams we may have missed. It can feel overwhelming if you don’t know where to start. 

     

    Susie Carder has been nicknamed the “millionaire-maker” and specializes in helping entrepreneurs and speakers create steady and predictable success. Listen in as Susie talks about working through your business from the ground up, and how speaking as an entrepreneur will open doors that will not only generate revenue but cause a real impact and change in your audience’s lives. 

     

    This episode will teach you how you can get what you need to make the profit you ACTUALLY want. 

    Here’s what we cover:

     

    • How Susie got the nickname the “Profit Coach”
    • Why you should sell to at least 25% of any room you speak in
    • Stepping into your calling to serve others
    • Where you are leaving money on the table
    • How your numbers tell your story
    • Creating predictable success in your business
    • The difference between businesses that succeed or fail 
    • Entrepreneurs and Meeting Planners why YOU should be speaking
    • How Susie pivoted during COVID to create more conversions
    • Growing your credibility to gain more stages and influence
    • How to look a business systemically
    • Your most important client
    • And much more!

     

    LINKS:

     

    Connect with Susie:

     

    • Website: www.susiecarder.com
    • Facebook: https://www.facebook.com/SusieCarder/Twitter: https://twitter.com/susiecarder
    • Insta: https://www.instagram.com/SusieCarder
    • LinkedIn: https://www.linkedin.com/in/susiecarder

    Connect with Blair:

     

    Connect with us:

    • Facebook: ​​www.facebook.com/advanceyourreach
    • Website:​​ advanceyourreach.com
    • Email​: ​[email protected]

    Learn More About our Stage Agency: 

     

    Influential Speakers in Susie’s life: 

    • Barbara De Angelis
    • Esther Hicks

     

    Episode Minute By Minute:

    Episode Minute By Minute:

    • 1:42 Meet Susie
    • 3:24 How Susie’s journey got started
    • 9:17 What is a “profit coach”
    • 16:14 How Susie started leveraging stages in their business
    • 24:06 The biggest difference between a business that succeeds or fail
    • 29:46 Is the world COVID fatigue?
    • 37:40 How Susie helps her clients how their business
    • 42:42 The results of always chasing the dollar
    • 46:34 The speakers that have impacted Susie the most
    • 49:25 What stops most people from achieving their dreams

    More About Susie:

     

    Profit Coach, Susie Carder, is truly a self-made millionaire. She started with one salon and health spa and built it into one of the most successful businesses in the country. She then founded and sold three profitable companies, the last of which sold for eight figures to Cengage.

     

    Susie has guided hundreds of companies to develop personalized operation systems in finance, sales, and marketing. An international speaker, Susie’s spit-fire personality, sharp wit, and heart-warming stories are beautifully woven in with her decades of business knowledge to educate and compel audiences toward financial freedom. 

     

    Susie is currently a consultant of Lisa Nichols’ Motivating the Masses, a global transformation and training company, and author of nine books and multiple training programs. Her Best-Selling book, Living Proof (co-authored with Lisa Nichols) and Power Your Profits: How to Take Your Business From $10,000 to $10 Million, is available today.

    54 min

About Inside The Greenroom | AYR

From the publisher's feed

Stages are the most powerful way to increase your revenue and impact. Each Thursday, join me, PV3 – Pete Vargas III “the Stage Whisperer” inside my personal Greenroom. If you’re an Event Producer or run events of any type – we show you what Event Producers are doing to uplevel their events in every way.