Hospice is making headlines — but there's a much bigger story to tell.

In this episode, hospice leaders Karen Rubel, Tim Meadows and Viki Jingle join Tom and Carole to discuss how organizations can respond to today's hospice fraud-focused environment by leading with messaging on quality, transparency, and trust.

Communications expert Brad Luna then shares practical strategies for developing messages that resonate, engaging local media, and telling the stories that showcase the real impact of hospice care in communities across America.

In this episode of Inside View by NPHI, Dr. Shoshana Ungerleider joins the conversation to discuss why conversations around declining health and end of life so often happen too late, and how honesty, storytelling, and asking patients what matters most can fundamentally change the care experience.

Laurie McWright also joins the podcast for a candid conversation on healthcare innovation, the realities of building and testing new care models, and where future models could better support patients earlier in the course of serious illness.

In the debut episode of Inside View by NPHI, Tom and Carole launch the podcast with two candid conversations about leadership and responsibility in healthcare.

Kim Brandt, Deputy Administrator and COO at CMS, joins them to discuss protecting Medicare beneficiaries and ensuring patients receive appropriate care from legitimate providers. She speaks directly about enforcement efforts and what accountability means for patients and families. The episode then turns to Kelly Leonard, legendary executive of Second City, who explores how improvisation shapes leadership in complex environments and why responding in real time, without a script, is a skill healthcare leaders rely on every day.