Insider Interview with Ken Kerry

Ken is interviewed by Michael Yorba of CEO Money - America's Business Show Podcast.

How to Use Storytelling in Your Direct Response Advertising.

Ken Kerry is interviewed by Park Howell from The Business of Story.

To sell any product or service, you have to grab the attention of the consumer and show how it provides them value. But we live in a world where attention spans are fragmented and developing a meaningful connection can be difficult. That’s why it’s critical to truly listen to the stories your consumers tell you, so you’ll understand how to connect with them.

Today on This Works Marketing, I have a very special guest, Lindsey Carnett from Marketing Maven, and I wanted to talk specifically with her about PR in general in terms of what her firm does, where it's been, where it goes in the future, what she sees in the future.

Click here to watch this interview: https://www.scripttoscreen.com/lindsey-carnett-of-marketing-maven-interview-by-ken-kerry/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

Today on This Works Marketing Experts interview series, we’re talking about introducing the brand ROXI internationally, but specifically from the UK, Europe and to the United States, and building a Direct-to-Consumer brand. This is my friend, Rob Lewis CEO of a company called ROXI.

Click here to watch this interview: https://www.scripttoscreen.com/ken-kerry-interviews-rob-lewis-of-roxi/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

I sat down with Mindy Hines from Spotted, formerly the Senior Director of Advertising, Media and Social Strategies at Keurig, to talk about building a Direct-to-Consumer business for a brand.

Click here to watch this interview: https://www.scripttoscreen.com/ken-kerry-interviews-mindy-hines-of-spotted/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

Today on This Works Marketing Expert interview series, I’m with Steve Yde, Chief Marketing Officer, for the iconic hair clipper and beard trimmer company Wahl.

Click here to watch this interview: https://www.scripttoscreen.com/ken-kerry-interviews-steve-yde-of-wahl/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

I sat down with Janet Comenos, the CEO and Co-Founder of Spotted, a data-driven celebrity collaboration and assessment firm.

Click here to watch this interview: https://www.scripttoscreen.com/janet-comenos-of-spotted-interview-by-ken-kerry/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

Today on This Works Marketing Marketing Experts’ Interview series, Sheryl and I talked about her early days in the music business, her love of music, and why she wants to share that feeling with families all over the world.

Click here to watch this interview: https://www.scripttoscreen.com/sheryl-crows-interview-by-ken-kerry/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

I sat down with Tony Besasie, President of Cannella Response Television. My interview with Tony is part of a series called “Marketing Experts” on This Works Marketing.

Click here to watch this interview: https://www.scripttoscreen.com/tony-besasie-of-cannella-response-television-interview-by-ken-kerry/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.

We recently had the opportunity to interview Steve Netzley, CEO of Havas Edge, one of the largest full-service Performance Response Marketing agencies. In recent years, he’s been at the forefront of performance marketing campaigns and has helped many large companies build better results through their focus on relationships. In this interview, we talk about 5 key takeaways on how Performance Marketing can elevate your brand and scale your business.

Click here to watch this interview: https://www.scripttoscreen.com/interview-steve-netzley/

If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.