Insights as a Service

Insights as a Service

By LightwireBusiness
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Insights as a Service episodes

  • 23 - The dickhead test

    The DHT, or dickhead test, is an important part of any interview process. People buy from people, and you need to make sure your people will rep your brand as you would. Nick and Brendan dive into that and also talk through how a recession, if that's what we're heading for, will affect MSPs, and why Brendan is such a marketing fanboy.

    27 min
  • 22 - Getting beaten up by the Dev team

    Just because you have developers ready to work on new products or features doesn’t mean they should. Adding more products or features doesn’t equate to better business results. Creating solutions clients want starts with getting the basics right.

    Join Brendan and Nick in this back to basics episode on how you can partner with customers and internal teams for continuous (product) improvements, how to market new products and features, and to think strategy like Jeff Bezos.

    32 min
  • 21 - What makes an effective leader

    With skills shortages biting, it’s never been more critical for businesses to create pathways for emerging leaders. But what makes an effective leader? And how can we nurture those traits?

    This week Brendan is talking to leadership coach Amanda Russo, a subject matter expert who works with businesses to get the best from existing leaders and create the next generation of highly effective leaders.

    50 min
  • 20 - The Inflation Opportunity – Future proof your MSP

    In this period of rampant inflation, your margins will inevitably be eroded if you don’t raise your prices. Efficiency within your sales team and company are key to thrive in a high inflation environment.

    Brendan and Nick are here to help MSPs like you to adjust pricing without losing your credibility, how to drive efficiencies in your sales team and company, and much more.

    31 min
  • 19 - Sales people are coin operated

    Harriet Mellor runs Your Sales Co, a sales training company that works extensively in the tech sector. This week she joined Brendan to talk all things related to sales success, both for individuals and organisations. Topics include team structure, the importance of personal branding and aligning it with your company positioning, what metrics to look for when using Social Media, vendor management, and more.

    57 min
  • 18 - A shortage of everything, from people to hardware

    How can the nimble MSPs compete with the big companies when it comes to recruitment? And how does your company culture play an essential role in attracting, and retaining, top talent?

    Highly skilled people aren't the only thing in short supply - The current shortage of hardware is adding to the pressure MSPs are feeling...

    Brendan and Nick discuss these key issues facing MSPs in this week's episode.

    27 min
  • 17 - Low cost 10Gbps fibre without the complexity

    Enable complete utilisation of the cloud by taking the breaks off your client WANs. Kurt Rodgers, Network Strategy Manager for Chorus, NZ's largest fibre carrier, joins us to talk Hyperfibre, the 10Gbps access FttP service that is low cost and takes the complexity out of hyperscale connectivity.

    47 min
  • 16 - What Teams Phone lacks

    Not sure whether Teams Phone is the fit for your clients? Wondering how to scope it? In this episode, Brendan & Nick walk through the features, breaking each section into small digestible bits with just a hint of DJ horn.

    35 min
  • 15 - How to differentiate your MSP with Nigel Moore

    This is part 2 of the in-depth conversation between Brendan and Nigel from The Tech Tribe. Nigel shares his MSP Sales and Marketing experience from helping more than 3000 MSPs around the world. How to differentiate your brand in a commoditized market and where Voice fits in a service offering, along with privacy and security matters.


    46 min

About Insights as a Service

From the publisher's feed

The podcast that helps MSPs get ahead. Join Brendan Ritchie each week to hear the latest news, insights, and opinions that matter to people working in Managed Service Providers (MSPs) and telcos in…

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