Inspire Your Success

Inspire Your Success

By Michael Leonard: Copywriter & Freelance Writing CoachBusinessEntrepreneurshipEducationSelf-Improvement
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Inspire Your Success episodes

  • 98 - How to Make 7-Figures Writing & Inspire the World (Benjamin Hardy Interview) - Replay

    In this interview, I talk with Dr. Benjamin Hardy, author of the new book coming out soon 'Personality Isn't Permanent' and my personal writing mentor.

    When the Why is Strong Enough, You'll Figure out the How

    In this interview, Benjamin takes us back to the beginning of his writing journey and the steps he took to become a successful writer. In this interview we talk about:

    • Why Setting Specific Goals Gives Your Brain Something to Actively Focus On
    • How Results Over Process Lead to Success
    • Why a Morning and Evening Routine Build Confidence
    • How Tangible Change Can Take Place in 2 – 3 Years, if You're Consistently Focused On Your Goal
    • Why Personality Tests Give You a Very Limited View of Yourself
    • Why Context is an Important to Apply Not Only to Your Former Self, but for Every Situation You Encounter
    • Why You Need to Shift to Looking at Your Past as 'How Can it Serve Me Moving Forward' vs. How Does My Past Limit Me
    The Four Levers of Personality from 'Personality Isn't Permanent'

    In his new book, Dr. Benjamin Hardy debunks the pervasive myths and fascination by pop culture regarding personality tests. Instead, he focuses on science-based strategies for reframing past memories, becoming the scribe of your identity narrative, upgrading your subconscious, and redesigning your environment.

    This includes going into detail the four levers of personality and how they shape who you are:

    1. Trauma

    2. Identity narrative.

    3. Subconscious

    4. Environment

    This book will change how you think about yourself and inspire you to be intentional about change. You can pre-order your copy of Personality Isn't Permanent here.

    Learn more about Dr. Benjamin Hardy on his website.

    FREE TRAINING - 3 Ways to Land Freelance Writing Clients: inspireyoursuccess.com/training

    Apply for 1:1 Coaching with Michael: inspireyoursuccess.com/coach

    51 min
  • 97 - The #1 Thing Every Writer Needs to Succeed

    In today's episode, I am sharing the #1 thing every writer needs, as well as how to achieve it through 3 simple steps.

    The thing I would love to share with you today is a quick and easy thing that you can do as a beginning writer TODAY. And that is creating your niche. And I would argue that this is one of the best things that you can do as a freelance writer for so many reasons.

    I always tell people when they join freelance to 5k and they don't have a niche yet, I say Hey, no problem. But that is something you're gonna want to get to sooner rather than later just because when you have a niche, you can charge more money. You become an expert in your niche, which helps you attract more clients. Plus the better and more versed you are at a specific subject, the faster you can write, which then means the more clients you can take on if you want, which then means, of course, more income and hitting your goals. So today I want to give you just a really simple three-part formula to finding your own niche!

    So, here's my simple 3-step formula to finding your own niche:

    1. Either find a subject which you're knowledgeable about already, or you want to have a strong desire to learn about it
    2. Make sure the niche is in demand
    3. Make sure it's at least profitable

    There's also another thing I need to mention! I have talked a lot about how I love golf and writing about golf, but I would say my main niche is still the digital marketing side of things. The golf niche is something that I love doing. Um, it provides extra money... And I love doing it - so I consider it my secondary niche.

    So what I've done the last two years is having a secondary niche, about which I talk a lot more inside Freelance to 5K. Although most writing coaches are not telling you to do this, this is a little hack that I've used. That way I have my main niche which is more profitable or has more opportunities, but I use that secondary niche to really recharge and fall in love with my writing.

    FREE TRAINING - 3 Ways to Land Freelance Writing Clients: inspireyoursuccess.com/training

    Apply for 1:1 Coaching with Michael: inspireyoursuccess.com/coach

    16 min
  • 96 - 7 Lessons from my 7-Figure Mentor James Wedmore

    In this episode, I share some secrets of working with my 7-figure mentor James Wedmore to help you build an online business of your dreams.

    Here's a quick recap:

    • Work on yourself: If you want to become a successful entrepreneur for the long run, work on yourself as much as you work on your business. Your business is a direct reflection of you!
    • Grow a team: You can't build a million dollar business if you spend all of your time on $10/hour tasks. There's only so much time in the day and it's up to you to protect your time and stay in your zone of genius. Start outsourcing work so you can stay focused and make the impact and income you want to make.
    • Nail your niche: People want to follow and work with experts — no one is good at everything. If you don't niche down, you'll likely never get the results you want. It's up to you to find a niche and build a name for yourself. As you become more successful, you can always broaden out in the future.
    • Know your audience: Once you niche down, get to know your ideal audience as if you're a family member! The more you know them, the better content you can create to help them get results in their life or business.
    • Reframe how you think about selling: Adopt the mantra, "The transformation is in the transaction." The better you are at believing your stuff and knowing that people won't get results unless they invest in your stuff, the more success you will have.
    • Create an ascension model: Have a suite of products at different price points all about the same offer. Remember, there are always going to be individuals who want the VIP experience while others might want the lowest one. Having several offers will help you attract more people into your business.
    • Take more time off: I know this sounds counterintuitive but it really works. When you take time off, you can recharge, look at your business from a 30,000 foot view, and get clear on what you need to do next.

    As Tony Robbins said, "Success leaves clues."

    These clues from James Wedmore have helped me build a thriving online business and I wanted to share them with you.

    In a post pandemic era, there has never been a better time to build an online business and share your gifts with the world.

    Go out there and make it happen!

    Learn more about James Wedmore's program, Business by Design that starts in just a few weeks: https://www.jameswedmoretraining.com/a/15799/4y9XF7wK

    Doors only open once per year!

    31 min
  • 94 - How to Become a Digital CEO & Create a Business by Design

    In this episode, I share how to create your own "Business by Design" and breakdown James Wedmore's signature online business program.

    If you've ever wanted to build an online business around your expertise, there is no better time than now. But wanting to build an online business isn't enough - there's a lot that happens behind the scenes to make it happen.

    For years, I struggled to sell online courses and coaching. While my writing business was thriving, I always wanted to help others as online courses literally changed my life. Not to mention, the e-learning space is BOOMING.

    It wasn't until my coach Jim Fortin told me to check out his friend's program, Business by Design by James Wedmore. After doing a 2-day workshop with James, I knew I had found my online business mentor.

    In this episode, I go in-depth explaining what it takes to sell online courses and what it's like inside the most epic online business program ever created -- Business by Design aka "BBD."

    Learn more about Business by Design here: https://www.jameswedmoretraining.com/a/15799/4y9XF7wK

    Read my full review of Business by Design here: https://www.inspireyoursuccess.com/business-by-design-review/

    26 min
  • 93: From $0 to $10,000/mo as a Freelance Writer (Clint Proctor Interview)

    In this interview I talk with Clint Proctor from The Wallet Wise Guy about how he found success through freelance writing.

    How to Leave Your Job in 12 Months to Pursue Freelance Writing

    Clint was clear on his goal of wanting to transition out of his current job into freelance writing within 12 months! Here is his advice on how to transition from a full time day job to being a freelance writer full time:

    1. Build an Emergency Fund with Your Writing Gigs
    2. Be at 80% of your Full Time Salary, Then Push to Full Time Writing
    3. Continually Network and Put Out Content to Sign New Clients
    6 Tips to Be a Great Freelance Writer

    To be a successful freelance writer, you need to be a mindful freelancer. For Clint, this really paid off and he provides these tips for freelance writers who are looking to succeed in their new career:

    1. If your name is going to be on it, be sure it is your best effort. 2. Do your best research for the article and use legitimate sources. 3.. Follow the style guidelines that the client provides. 4. Make it easy for the editor to do their job. 5. Stay organized with a writing calendar. 6. Find new avenues to pitch clients, such as LinkedIn or asking for editor referrals. This is a great time to be a freelance writer and build your online business. Remember this blueprint: niche down, create writing samples, get a pitch and rinse and then repeat.

    FREE TRAINING - 3 Ways to Land Freelance Writing Clients: inspireyoursuccess.com/training

    Apply for 1:1 Coaching with Michael: inspireyoursuccess.com/coach

    37 min
  • 92 - How to Use Medium to Land Freelance Writing Clients

    In this episode, I teach you 3 tips on how to turn your Medium.com writing into landing freelance writing gigs.

    Freelance Writing vs. Medium Writing

    Freelance writing is when you find clients and write content for them to get paid. I have made over 6 figures writing for clients over the last few years. Freelance writing is the best way to make money quickly online! If you miss writing your own content, though, Medium.com is a great place to write and earn money through a variety of ways:

    1. The Medium Partner Program
    2. Affiliate Links
    3. Build Your Email List

    The biggest difference between writing on Medium vs. Freelance writing is that you are your own boss. Freelance writing you have client deadlines and are writing for others; Medium gives you the chance to write about topics you are passionate about and more.

    3 Tips to Land Clients on Medium

    Here are 3 tips on how you can land clients by writing on Medium.com

    1. Get Published in Publications on Medium
    2. Link to Your Medium Features on your Writing Website
    3. Promote Your Medium.com Articles On Social Media
    Freelance writing with clients is very different than writing on Medium, but together they can blend together beautifully. Download the Medium checklist here: inspireyoursuccess.com/medium

    FREE TRAINING - 3 Ways to Land Freelance Writing Clients: inspireyoursuccess.com/training

    Apply for 1:1 Coaching with Michael: inspireyoursuccess.com/coach

    18 min
  • 91 - How to Make 7-Figures Writing & Inspire the World (Benjamin Hardy Interview)

    In this interview I talk with Dr. Benjamin Hardy, author of the new book coming out soon 'Personality Isn't Permanent' and my personal writing mentor.

    When the Why is Strong Enough, You'll Figure out the How

    In this interview, Benjamin takes us back to the beginning of his writing journey and the steps he took to become a successful writer. In this interview we talk about:

    • Why Setting Specific Goals Gives Your Brain Something to Actively Focus On
    • How Results Over Process Lead to Success
    • Why a Morning and Evening Routine Build Confidence
    • How Tangible Change Can Take Place in 2 – 3 Years, if You're Consistently Focused On Your Goal
    • Why Personality Tests Give You a Very Limited View of Yourself
    • Why Context is an Important to Apply Not Only to Your Former Self, but for Every Situation You Encounter
    • Why You Need to Shift to Looking at Your Past as 'How Can it Serve Me Moving Forward' vs. How Does My Past Limit Me
    The Four Levers of Personality from 'Personality Isn't Permanent'

    In his new book, Dr. Benjamin Hardy, debunks the pervasive myths and fascination by pop culture regarding personality tests. Instead he focuses on science-based strategies for reframing past memories, becoming the scribe of your identity narrative, upgrading your subconscious, and redesigning your environment.

    This includes going into detail the four levers of personality and how they shape who you are:

    1. Trauma

    2. Identity narrative.

    3. Subconscious

    4. Environment

    This book will change how you think about yourself and inspire you to be intentional about change. You an pre-order your copy of Personality Isn't Permanent here.

    Learn more about Dr. Benjamin Hardy on his website.

    Finally, don't forget that Freelance to 5K is closing on 5/31 at 9pm PST!

    This is my #1 rated program that will help you build an online writing business. I want to help you beat imposter syndrome, build confidence, and move past overwhelm so you can start making money writing.

    Freelance to 5K is the exact strategy I used to earn over $100,000 writing online!

    Don't miss out - enroll today and finally launch your passion business. Click the link below to learn more!

    https://inspire-your-success1.teachable.com/p/freelance-to-5k-2020

    51 min
  • 90 - 5 Quick and Easy Tips to Getting Started on Medium.com

    In today's episode, I go over five quick and easy tips to get started writing on medium.com so you can finally launch your freelance writing business!

    Top Tips to Being a Successful Writer on Medium

    There's never ever been a better time to build an online business and to just start writing than right now. It just takes that first step. I love writing on Medium.com and connecting with readers. I recently paid my mortgage with my earnings from Medium and want to share the top tips to being a success on the platform.

    1. Just Start Writing Quantity will create quality!

    2. Submit Content to Publications This will get your writing in front of new readers!

    3. Follow Medium Guidelines to Get Curated Being curated means that Medium shares your story with their audience on social or in an email! You must follow their guidelines though. Find those here.

    4. Understand Your Target Reader Write to them. Always be thinking, what's in it for the reader?

    5. Have Fun If writing becomes a chore, you are not going to want to invest time into it.

    Don't forget, Freelance to 5K (my signature freelance writing course is closing on 5/31 at 9pm PST). This is my step-by-step strategy to start and grow a freelance writing business.

    This is the EXACT process I've used to earn over $100,000 writing online in two years. Get my secrets and speed up your success!

    Plus, there's a bonus training all about crushing it on Medium ($147 value) that's yours when you enroll.

    Learn more about Freelance to 5K now! https://inspire-your-success1.teachable.com/p/freelance-to-5k-2020

    21 min
  • 89 - Creating 6-Figures on Medium & Publishing a Book (Anthony Moore Interview) - Replay

    Do you want to learn how to leave your 9-5, travel the world, and impact people all over the world with your writing? Plus, learn how to write a book??

    If so, I think you will love this inspirational interview with Anthony Moore. He's the only guest I've had twice on the show and really enjoyed learning more about his story.

    Anthony Moore is an author and coach, focusing on personal development and self-improvement. He has an M.A. in Psychology and is the author of What Extraordinary People Know (2019). His incredible story shows what is possible if you believe in yourself. It also makes it more and more clear that you don't have to sit around in a 9-5 job you hate anymore. Use Anthony's success to take your life and business to the next level by following your passions! Resources Mentioned in the Show

    Check out the resources mentioned in this show:

    **Read his outstanding work on Medium

    **Learn more about getting started freelance writing

    **Launch your freelance writing career in 90 days with "Freelance to 5K"

    43 min

About Inspire Your Success

From the publisher's feed

Welcome to Inspire Your Success podcast, hosted by Michael Leonard. Michael is a professional freelance writer who built an online writing business from nothing after leaving his $120,000 9-5 career in 2017. When you listen to each episode, he will share with you his secrets of success.