[Season 4 Episode 8] The Mad Ad World of Social Media has a new entrant: Threads. Kavita and Anand break down what Insta’s Threads is all about, what is Web3’s promise for influencers and other programmatic challenges. In this episode, we cover: 

⚡️ Insta’s Threads: What it is all about

⚡️ Some Good News For Netflix

⚡️ Challenges of The Programmatic Universe and What They Uncovered in Cannes

⚡️ Voiro’s Retail Media Webinar and Why It’s a Must Watch

Chapters

• 00:00 - Intro
• 02:19 - What we are watching this week
• 04:34 - Netflix Password Share Cut Down
• 08:31 - Netflix’s Targeted Ads
• 16:18 - Meta’s Threads
• 32:54 - Wasted Programmatic Dollars
• 41:13 - Retail Media Webinar

CC: Rishad Tobaccowala, Nikhil Pahwa (MediaNama), Snowflake, ANA’s Programmatic Study

Voiro webinar registration: https://zoom.us/webinar/register/WN_DOdOPLciQHiyHxcU_NaOtg

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