Beyond the Needle: The Aesthetics Business Podcast

Instagram to Enquiries: Converting Followers into Bookings for Your Clinic


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In this week's episode, Emily shares a value-packed guide to help aesthetic practitioners convert their Instagram followers into consistent, high-quality client bookings—without needing a massive following. If you’ve been creating content but not seeing real results, this episode will show you the exact steps to take to turn warm leads into paying patients.

Emily breaks down the six strategies she’s seen work time and time again with her own clients—from selling through stories in a natural way, to writing stronger captions with calls to action, and building email lists that nurture inquiries beyond Instagram’s algorithm.

Whether you’re just starting your aesthetics clinic or looking to make Instagram your top lead generator, this episode is filled with practical steps to help you attract, engage, and convert more followers.


Connect with Emily:

  • Instagram: @bloomandbeyondstudio
  • Website: bloomandbeyondstudio.com


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Beyond the Needle: The Aesthetics Business PodcastBy Emily