Shari and Yvette discuss the importance of creating a well-defined avatar and offer some insights on what can happen when you’re not diligent at the top of the funnel.

How we moved in from losing our biggest client and what we dis to prevent history from repeating itself.

So you’ve dug deep to uncover your innate superpowers. What now? Shari and Yvette discuss how they convince prospects to give them a try.

Hear a real-life example of how to handle a situation where the prospect is asking for something outside of our core wheelhouse. How did we approach it and how did it all work out?

Last week was a great week at XPROMOS , thanks to a pair of authentic, organic, unsolicited client comments. Why does it matter? Find out.

I lost my earliest mentor yesterday. Here’s what I learned from him and what I wish I had told him before it was too late.

Are enterprise-level companies out of your league? Don’t assume so. Listen to our insider experience on how small businesses can serve big clients.

Get a quick take on how we’ve mastered a simple skill to stand out in the marketplace. It’s simple but surprisingly uncommon in business and personal life.

EP3: Hear how you can fast track your marketing prowess by understanding how to leverage the magic of your brand.

Typically you don’t get a lifetime customer on the first touch. How proving yourself on a smaller scale opens the door to larger opportunities.