Internet Academy

"I'm doing this new strategy. This is going to sound crazy. I was dealing with Nadav from InboundJunction the other day 'cause we were working on promotion strategies, and we were talking about Hotjar and a few of the other competitors, and he's like, "What are you gonna do?" I'm like, "I'm gonna release more stuff for free." Buy Me a Coffee.

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"Why don't you just go out there and tell people about your business? Just think about that. Telling people that you do something specific has an impact where more people get to know your brand, they'll get to know what you're doing, and it'll generate more leads and sales. It is that simple." Buy Me a Coffee.

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"It's like my life is my life and I'd rather just people stay out of it. I'm not famous or anything like that. I just like my life being to myself. Another reason why I don't share everything, and I don't know if I've told you this, but as your business grows-- and I'm not saying I'm more successful than other people, you tend to get sued quite often. And I've been sued for the silliest things, like referring someone to a friend who does a good job or just not even a friend, referring someone to a company to do work, I don't get a kickback or anything, and they're not happy with that person for whatever reasons." Buy Me a Coffee.

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"There's a letter from Warren Buffett, it was in one of his annual reports, and he was talking about short-term income versus jeopardizing your brand. And he mentioned in it when you have a choice of making extra money or long-term brand building, because sometimes that extra money can hurt your brand, right, by just taking that quick cash and upsetting some people. He said don't worry about the money, and focus on long-term brand preservation, helping people out, and do whatever it is to build a real legitimate company that's long-lasting." Buy Me a Coffee.

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"Make sure your business is also set up in a way where you can cut the fat. I know that sounds ugly, and I loathe firing people. I'm a big believer in where you tough it out and if I had to move back in with my mom and dad just so I can pay people who are working on my team, I will and at one point I almost did. This was years ago, and I was dealing with losses, but I was willing to do whatever to make sure my team members were taken care of first." Buy Me a Coffee.

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"

If you want to do a morning routine, don't copy mine, do what works for you, but the biggest thing that I learned about routines, if you want to be accomplished or feel accomplished as an entrepreneur, or feel like you're getting stuff done, and more so actually getting stuff done, make sure you have a daily task list." Buy Me a Coffee.

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"Now if you take care of your customers, you do what's best for them, eventually not only are they going to keep coming back and buying again from you, but they're going to tell other people about it. It's funny, everyone these days is trying to optimize to rank higher on Google, to be popular on Facebook, to be popular on Instagram because that's how they believe they're going to grow their business." Buy Me a Coffee.

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"Don't worry about what plugins other people are using. Don't worry about how pretty your design is. You need to get traction. If I told you hey your design is pretty, it looks amazing, what is it going to do? All it's going to do is build your ego and make you feel good. But if no one is coming to your website and you have the most beautiful design in your eyes, no one's going to see it, so it doesn't matter." Buy Me a Coffee.

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"But they undercut it so much with their competition that they'll lose money on each transaction. And they're okay with that because, eventually, it'll cause all their competitors to die down and then once they control the market, they slowly can start increasing their prices. So you can figure out whatever pricing strategy is best for you, but I've found that in many cases, that if your price is lower, you can cut out your competition and cut a lot of their market share, win over those customers, and start growing at a much faster pace." Buy Me a Coffee.

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"You can't ever forget that. Take care of the people who help you get to where you are today. Without them, you wouldn't have everything that you have right now. If you're just starting off, keep in mind, you need to recruit amazing people. These people need to be smarter than you. They don't have to be smarter than you in everything that you're doing, but whatever their specializing in, they have to know it more than you and better than you. For that reason, you wanna make sure you take care of em. You may not be able to pay em what they're worth and that's OK." Buy Me a Coffee.

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