In this 5th episode of Insurance Marketing with John Carroll I explain the 15 biggest mistakes insurance agents and producers make while working internet leads.

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Listen to this episode to find out:

Where internet leads come from.

What makes a lead 100X less valuable.

Why leads from one company seem better than another.

The best way to allocate leads within your agency.

How to get the maximum value from every lead.

The most common false objections internet leads give.

And the content marketing mistake I made with this podcast.

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Resources mentioned in this podcast include:

Lead Response Time Study (MIT)

How to Make Your Quotes Stand Out Article

How to Get Phone Calls Returned Article

Recommended Vendor: NetQuote

Recommended Vendor: AgentInsider

Recommended Vendor: InsureMe

Read the 15 Lead Handling Mistakes Here

Agent Question Message Line: 1-877-871-9589 (call this number to ask a question to be answered live on the podcast)

This is the first podcast episode in nearly 9 months but I promise it won't be another 9 before I do another one. During the episode I'll explain why it took me 9 months to create this episode and the business lesson I learned because of it.

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Thank you so much for listening,

John