Internet Money: Marketing Strategies for Agencies, Coaches, SMMA, and Info Products

In this episode of the Internet Money Podcast, I sit down with Jake Ward, co-founder of Contact Studios, ByWord, and Kleo, to explore the world of SEO, LinkedIn growth, and scaling online businesses. Jake breaks down the three pillars of SEO success: optimizing existing content, creating new content, and building high-quality backlinks. He also shares actionable SEO strategies, like quick-win keyword audits, lead magnets, and reverse-engineering top-ranking competitor content to improve search visibility.

00:24 – Three Pillars of SEO Success

02:46 – Importance of Link Building

03:36 – Key Metrics for SEO Audits

05:20 – Understanding Backlinks and Keywords

06:34 – Improving Keyword Rankings

08:44 – Future of SEO in 2024 with AI

10:34 – Using AI to Enhance SEO

13:00 – ByWord SaaS: AI-Powered SEO Tool

15:07 – Who Benefits from ByWord?

17:51 – Scaling a Podcast Using SEO

19:48 – SEO on Non-Google Platforms

21:11 – Optimizing LinkedIn for Growth

23:39 – LinkedIn Content Creation Strategies

27:29 – Building a Network on LinkedIn

29:13 – Does LinkedIn Convert to Revenue?

30:25 – Kleo: The Ultimate LinkedIn Growth Tool

32:37 – Content Creation Process for LinkedIn

34:32 – Best Cities for Internet Entrepreneurs

36:01 – Common SEO Misconceptions

37:14 – Current Marketing Arbitrage

39:40 – Beehiiv Newsletter Strategy

43:01 – Where to Connect with Jake Ward

Jake discusses how AI is revolutionizing SEO, explaining how his AI-powered tool, ByWord, helps scale content creation quickly and effectively. We also dive into SEO for 2024 and beyond, touching on AI optimization (AIO) for ranking in Google’s AI summaries and maximizing lead generation with AI content. Jake even shares how he used SEO to scale a podcast to 300,000 downloads per month.

For LinkedIn, Jake provides insights on growing an audience, including the power of carousels, the importance of networking, and how to optimize LinkedIn profiles with SEO-friendly keywords to increase visibility. He also talks about his tool, Kleo, which helps users reverse-engineer top-performing posts on LinkedIn to create high-engagement content.

If you’re a solopreneur, marketer, or agency owner looking to boost your SEO game, grow on LinkedIn, or scale your business, this episode is packed with practical tips and tricks you can implement right away!

SEO, SEO strategies, Jake Ward, ByWord, LinkedIn growth, content marketing, internet money, podcast, AI in SEO, SEO tools, scaling online business, digital marketing, backlinks, keyword research, SEO tips, Jake Ward SEO, SaaS tools, content distribution, business growth strategies, LinkedIn tips, LinkedIn for business, podcast SEO, YouTube SEO

In this episode of the Internet Money Podcast, Jax sits down with Adam Rehm, founder of Rehm Copy, a thriving email marketing agency that generates $30K–$35K a month in revenue. Adam shares the inside scoop on how he scaled his agency from freelance copywriting to managing a 10-person team, servicing e-commerce brands. He discusses the critical steps to launching a successful online business, from learning the skills through free resources like YouTube to mastering manual outreach and stacking up case studies.

In this must-watch episode of the Internet Money Podcast, Jax Dwyer sits down with Maazin Fazil, the CEO and Co-Founder of GoFunnels, to unpack how he scaled his business to seven figures in under a year—starting from scratch. If you’re an entrepreneur, coach, or agency owner looking for actionable strategies to grow your business, this episode is packed with insider knowledge that can transform your approach.

Chapters

0:12 - Maazin’s #1 tip for launching a successful business

1:12 - What does GoFunnels offer?

2:14 - White labeling funnel building explained

4:39 - How GoFunnels scaled to a 7-figure business

7:28 - Growth strategies for scaling a business

10:08 - Importance of testing and adapting your offer

14:36 - The role of feedback in business success

17:22 - Funnel best practices and psychology

26:35 - Upselling and renurturing explained

30:45 - How to get started with GoFunnels

31:57 - Rapid-fire questions with Maazin Fazil

Maazin shares his no-nonsense advice on launching and scaling an online business, emphasizing the importance of taking action over endless planning. You’ll learn how to avoid common pitfalls and why the secret to success often lies in starting small and iterating quickly. His insights on building minimum viable products (MVPs) and testing product-market fit are invaluable for anyone stuck in the planning phase.

As the conversation unfolds, Maazin reveals how his company, GoFunnels, helps agencies and businesses scale by handling the often-complex backend of funnel building and automation. Whether you’re running a marketing agency, a SaaS business, or a coaching service, you’ll gain a deep understanding of how white-labeling services like GoFunnels can free up your time and help you deliver results faster for your clients.

Learn how Maazin went from struggling with unsustainable offers to building a system that generates millions for both his clients and his own agency. He explains the importance of funnel psychology, going beyond simple clicks to understand what drives conversions, and how the right automation and design choices can be a game changer. If you’re an agency owner, discover how partnering with a fulfillment service like GoFunnels can help you focus on growth while they handle the technical side, setting up your clients for success.

This episode emphasizes the value of moving quickly, gathering feedback, and iterating your business model to achieve success faster. Maazin shares his exclusive 3-step VSL funnel strategy, which consistently converts leads into clients and generates significant revenue. Whether you’re building funnels, running ads, or looking to scale your agency, Maazin’s strategies offer a proven roadmap for growth.

This episode is essential for anyone looking to gain a competitive edge in their industry, with real-world advice you can implement immediately. Whether you’re just starting out or already managing a business, Maazin’s journey and insights will give you the tools you need to scale your operations and achieve long-term success.

Tags

online business, sales funnels, funnel building, business growth, marketing strategies, GoFunnels, Maazin Fazil, Jax Dwyer, Internet Money Podcast, lead generation, scaling businesses, agency fulfillment, backend automation, sales psychology, entrepreneurship

In this insightful episode of The Internet Money Podcast, host Jax Dwyer is joined by Anthony Vicino, the founder of Invictus Capital, for a deep dive into the strategies that can help entrepreneurs build and scale successful businesses. Anthony shares his incredible journey from being a rock climber and window washer to running a multimillion-dollar business, offering practical tips and frameworks for business owners at every stage of growth.

Whether you’re just starting out or you’re a seasoned entrepreneur looking to take your business to the next level, this episode is filled with actionable insights that can help you get there. Anthony talks about the importance of identifying your unique skill, solving a specific pain point for your customers, and bringing that solution to the market in a way that generates significant profits. He also shares his personal experiences of scaling different types of businesses—from window washing to e-commerce to real estate—and explains why focusing on the right constraints at the right time is key to growth.

One of the most powerful lessons Anthony discusses is how to maintain a hyper-focused approach to productivity. He reveals how to optimize your time, energy, and calendar so that you can work on the activities that truly move the needle in your business. His time management framework, which includes a time audit, prioritizing high-impact activities, and maximizing your energy through sleep, exercise, and nutrition, is a game-changer for anyone looking to get more out of their day.

As the founder of Invictus Capital, Anthony also shares his perspective on why real estate investing is a critical part of long-term financial success, especially for entrepreneurs who have hit a certain level of business growth. He explains the benefits of diversifying into real estate to secure a steady cash flow while reducing risk, and how he’s helping everyday investors gain access to real estate opportunities without the headaches of managing properties themselves.

Throughout the conversation, Anthony emphasizes the importance of simplifying your business model, focusing on lead generation, and building a strong team to handle delivery and operations. If you’re feeling overwhelmed or stuck in your business, this episode will show you how to refocus your efforts on what truly matters—whether that’s generating more leads, optimizing your sales funnel, or improving your team’s productivity.

YouTube Chapters:

00:46 - Anthony’s 1-Minute Business Launch Formula

02:47 - How Anthony Transitioned from Hard to Easy Mode in Business

04:33 - Identifying and Solving Business Constraints for Growth

06:46 - Understanding Lead Sources and Lifetime Customer Value

09:14 - How to Maximize Customer Value and Profitability

12:49 - Energy Management for Entrepreneurs: The Key to Success

13:04 - Sleep, Exercise, and Nutrition: The Entrepreneur’s Foundation

16:53 - The Importance of Tracking Your Sleep and Energy

17:40 - Time Blocking and Energy Audits: How to Optimize Your Calendar

21:32 - The Two Most Critical Problems for Entrepreneurs Under 8 Figures

25:40 - Building a Strong Team: Aligning Team Goals with Business Success

28:06 - Outsourcing and Systemizing Product Delivery for Growth

28:22 - What is Invictus Capital? How Anthony’s Business Helps Investors Succeed

30:42 - Real Estate vs. Business Investment: What’s the Right Choice?

33:02 - When to Diversify Your Investments for Long-Term Security

34:02 - Rapid Fire: Bad Business Recommendations and Why You Don’t Need to Scale Endlessly

35:07 - Book Recommendations: The Value of Reading Biographies

36:02 - Best Purchase Under $500: Productivity Hacks for Entrepreneurs

37:38 - The Meta Ray-Ban Glasses: A Game-Changing Tool for Travelers

38:09 - Where to Find Anthony Vicino Online and How to Get His Time Management Framework

In this episode of the Internet Money Podcast, we sit down with Aakash Gupta, founder of the Product Growth newsletter and podcast. With over 15 years of product management experience, Aakash shares his top advice on how to launch and grow a successful SaaS product in under a minute. He dives deep into his journey from building SaaS platforms like Scout Force and Apollo.io to creating effective gamification strategies for increasing user engagement and reducing churn. Learn about actionable insights on scaling SaaS, product development, and the future of AI in the software industry. If you’re an agency owner, coach, or consultant looking to scale your business or break into the content creation game, this episode is packed with valuable strategies. Discover how Aakash monetized his expertise through a successful paid newsletter, and find out how to build and grow your own SaaS or content business!

Chapters:

0:16 Aakash’s One-Minute Product Growth Advice

1:07 Aakash’s 15 Years of Product Management Experience

1:16 Building SaaS Products: Scout Force, Raptor Beats & Apollo.io

3:22 How to Expand a SaaS Product Beyond its Core Use Case

4:19 Lessons from Apollo.io: Scaling & Product Sequencing Strategies

7:35 Go High-Level vs. Closed.com: Focusing on One ICP vs. Expanding Use Cases

9:57 Gamification in B2B SaaS: Increasing User Engagement & Retention

10:24 Onboarding Strategies: Gamification vs. 1-on-1 Onboarding Calls

17:33 When Should You Hire a Product Manager for Your SaaS Startup?

19:06 The Future of Product Management and AI in Software Development

23:50 Role of a Product Manager: CEO of the Product and Leading Product Strategy

26:35 How Product Managers Bridge Engineering, Design, and Marketing Teams

27:13 Aakash’s Content Creation Journey: From LinkedIn Viral Posts to Paid Newsletters

32:07 How Aakash Monetizes Content and Leverages Podcasts for Growth

34:04 Business Growth Strategies: Coaching Programs and Scaling Content Creation

37:02 Aakash’s North Star Goal: Reaching 2 Million Product Managers Globally

38:26 80/20 Advice for Business Owners Breaking into Content Creation

40:00 Connect with Aakash Online

Tags:

product management, SaaS scaling, Aakash Gupta, Apollo.io, Internet Money Podcast, product growth, content creation, SaaS onboarding, B2B SaaS, gamification strategies, SaaS expansion, cold email tips, LinkedIn content strategy, product strategy, hiring product managers, product-led growth, SaaS retention, AI in product management, business growth, newsletter marketing, scaling SaaS, coaching business, SaaS success, SaaS launch, SaaS product development, SaaS user engagement, software development strategies, scaling digital businesses

In this episode of the Internet Money Podcast, host Jax Dwyer and copywriting expert @theharrybeadle dive deep into the strategies that help agencies, coaches, and consultants boost sales and build strong personal brands. Learn how to craft compelling copy, harness the power of storytelling, and leverage newsletters to create deeper connections with your audience. Harry shares actionable tips for using copywriting to stand out, engaging your audience through authentic storytelling, and converting readers into customers through email marketing.

If you're looking to grow your personal brand and increase sales using proven tactics, this episode is packed with insights you can immediately apply to your business.

What You’ll Learn:

Whether you're a coach, consultant, or agency owner, this episode will teach you how to use these tactics to enhance your personal brand and close more deals.

Chapters:
00:14 - Key to Launching a Successful Online Brand
01:17 - How to Understand Your Audience
02:28 - Surveying Your Audience for Better Insights
03:53 - Building a Brand on Twitter
05:08 - Transitioning from a 9-to-5 to Entrepreneurship
07:00 - Tips for Growing on Twitter
08:21 - Copywriting Frameworks for Beginners
11:45 - The Power of Storytelling in Marketing
14:40 - Why Start a Newsletter?
17:06 - Newsletter Buying Behavior Explained
19:03 - How to Get People to Subscribe to Your Newsletter
21:32 - Copywriting Frameworks and Best Practices
24:57 - The Structure of a Successful Online Course
26:43 - Using Giveaways to Grow Your Audience
28:04 - Leveraging Free Communities for Upsells
30:22 - Lessons Learned from Course Creation
32:21 - Rapid-Fire Questions

Tags:
copywriting tips, storytelling for business, newsletters for sales, personal branding, grow your brand, boost sales with copywriting, how to sell with storytelling, newsletters for agencies, email marketing tips, content marketing strategies, personal brand growth, email newsletters for coaches, writing for sales, copywriting strategies, Harry Beadle, Jax Dwyer, Internet Money Podcast

Quick 2-minute episode of the Internet Money Podcast, host Jax Dwyer shares a crucial insight for entrepreneurs: you're probably not doing enough outreach!

After talking to multiple guests, Jax realized the key to their success was aggressive outbound outreach. Today, he explains how sending 80 DMs a day for his new ghostwriting offer is already yielding results and why you need to be doing the same. If people don’t know about your offer, how can they buy?

Take action now, increase your outreach, and watch your business grow. Simple but effective!

Chapters:

Keywords: business outreach tips, how to send cold DMs, grow your online business, client outreach strategy, ghostwriting for tech companies, Internet Money Podcast, Jax Dwyer tips, boost sales with outbound, scaling business through DMs, outbound outreach, cold DM tips, increasing client acquisition, online business growth, ghostwriting services, sales outreach strategies

Evan, from Sell More Online, shares valuable insights on launching and scaling successful online businesses, from developing effective offers to implementing cutting-edge marketing techniques.

Chapters:

Key topics covered:

Evan also recommends the book "Day Trading Attention" by Gary Vaynerchuk for insights on modern marketing strategies.

Connect with Evan Seech on Instagram, Twitter, and LinkedIn: @EvanSeech

If you found this episode valuable, please like, subscribe, and leave a review.

Keywords: Online Business, Digital Marketing, Entrepreneurship Tips, Agency Growth, Content Creation, Video Sales Letters, Ad Strategies, Client Acquisition, Business Scaling

I’m breaking down how a simple shift in my offer helped me generate $6K in just 3 days—and how you can use this strategy to boost your own sales.

For months, I was stuck trying to sell an innovative service: podcast funnels. I thought I had struck gold by creating a unique solution no one else was offering, but the truth was, the market wasn’t ready for it. Despite all my efforts, I was barely scraping by. Then I had a game-changing conversation with my coach, Daniel Fazio, who dropped some serious knowledge. He said, “You’re trying to sell something no one is looking for. Stop digging a new well—just put your bucket into the stream of money that’s already flowing.”

That advice changed everything. Within three days of switching my offer to something the market actually wanted, I made $6K—more than I had earned in the previous three months combined.

If you're tired of struggling to sell your offer, this episode is for you. Learn how to:

Subscribe to The Internet Money Podcast for daily episodes packed with actionable insights on building, scaling, and monetizing your online business. Whether you're just starting out or aiming for six-figure months, this podcast will help you crush your goals.

Chapters:

Welcome to another episode of The Internet Money Podcast, the ultimate show for coaches, consultants, and agency owners looking to scale their business and maximize revenue.

How to attract a high-quality girlfriend for busy business owners...Sam emphasizes the importance of learning through osmosis by observing those who excel in different areas of life, whether it’s social skills, business, or dating.

Sam also dives into the nuances of building social circles and getting around influential people. For those struggling to find these "naturals," Sam suggests targeting people in industries like real estate, law, and event promotion, or those who interact with people constantly as part of their job. He advises focusing on social environments where people’s "social calibration" is honed—whether it's bartenders, promoters, or others who have mastered social dynamics.

Throughout the episode, Sam emphasizes that successful socialization is about simplifying the process. He advises against overwhelming oneself with complex plans and instead recommends focusing on building momentum by engaging with new people in familiar environments. Sam’s formula for social success is anchored in being present in social venues, regularly returning to the same spots, and investing in relationships that could change your life dramatically.

Jax and Sam also discuss the importance of maintaining an attractive Instagram profile, calling it the “landing page for your life.” They cover key points like presenting yourself in a way that aligns with your lifestyle, ensuring high-quality photos, and balancing subtlety with confidence in how you portray yourself online.

For agency owners and entrepreneurs, Sam breaks down how building a fulfilling social life can actually help elevate their business, explaining how leveraging wealth to build a network of valuable connections is crucial. He offers practical tips like hosting small social events, leveraging Instagram for outreach, and strategically positioning yourself in spaces where high-value people frequent.

The episode wraps up with a discussion on how to build a fulfilling life across health, wealth, and relationships, challenging the belief that you can’t excel in all areas at once. Sam shares strategies for outsourcing tasks, like meal prepping and gym training, to free up time for socializing and networking. Finally, Sam offers rapid-fire insights on the books and influencers he follows, and gives practical advice for anyone looking to level up their social game.

This episode is packed with actionable insights for those seeking to improve both their social and business lives, emphasizing the power of networks, consistency, and the art of subtlety in personal branding.

00:15 – How to get a high-quality girlfriend

02:30 – Learning from "naturals" and osmosis

05:15 – How to find and connect with high-status people

10:00 – Instagram is life’s landing page: Why it matters

12:00 – The essentials of a strong Instagram profile

16:00 – Breaking social barriers

18:30 – The power of subtlety in your social media presence

21:00 – Why socializing is critical to long-term success

25:30 – Sam’s 7 Pillars of Status: A blueprint for leveling up

30:00 – How agency owners can build a social life

35:00 – Hosting events and building connections

40:00 – Leveraging Instagram and DMs

45:00 – Top books, influencers, and best purchases

55:00 – Building wealth, health, & relationships simultaneously?

01:05:00 – Sam’s 30-day blueprint to rebuild your social life