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LEGACY IN THE MAKING: Building a Long-Term Brand in a Short-Term World (McGraw-Hill).
Award-winning author of "Obsessive Branding Disorder" (one of Strategy+Business's Best Books of 2008), "The Method Method" (an Advertising Age Top Ten Marketing Book of 2011), and "Legacy in the Making" (a Washington Post and 800CEOREAD bestseller, Business Book Awards Book of the Year 2019 Finalist, Tribeca Disruptive Innovation Awards Notable Book of 2018, and one of the “Top Ten Business Books of 2018”--Shep Hyken, Leadership Strategy Contributor, Forbes).
By Michael D. Levitt5
5656 ratings
LEGACY IN THE MAKING: Building a Long-Term Brand in a Short-Term World (McGraw-Hill).
Award-winning author of "Obsessive Branding Disorder" (one of Strategy+Business's Best Books of 2008), "The Method Method" (an Advertising Age Top Ten Marketing Book of 2011), and "Legacy in the Making" (a Washington Post and 800CEOREAD bestseller, Business Book Awards Book of the Year 2019 Finalist, Tribeca Disruptive Innovation Awards Notable Book of 2018, and one of the “Top Ten Business Books of 2018”--Shep Hyken, Leadership Strategy Contributor, Forbes).

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