In the first ever episode of the SMB Tech Innovators Podcast, Brian Busch, Head of Marketing at Gusto, explains the show's basics, including the format, future topics, and overall big picture goal.

 

This podcast is aimed at the FinTech community, especially anyone building with embedded FinTech tools. It's also for vertical SaaS leaders trying to serve and sell to a very specific audience.

 

With real-world examples from leaders in their industry, you'll be provided strategies and insight to grow your business and better serve your customers as a result.

 

Today, Brian covers:

• Why do we need a podcast focused on FinTech for small businesses 
• The main goal of this podcast
• The difference between Gusto and Gusto Embedded

Connect with Brian Busch: https://www.linkedin.com/in/brian-busch-05177918/

 

Learn more about Gusto at https://gusto.com/

 

Any specific guest you'd like to hear on the show? Leave your suggestions at https://www.smbtechinnovators.com/

 

If you enjoyed this episode, hit the subscribe button and never miss another insightful conversation.

 

Be sure to leave a review to help get the word out about the show.

 

We look forward to your feedback on our first episodes.